Whether you a startup, SMB or a large agency, you are either tracking marketing campaigns for your own purpose to up your digital marketing game or managing for a client with hundreds of elements. You could be spending on social media marketing, email marketing or getting your google or facebook ads right, it involves bit of planning and tracking the right set of metrics to learn and grow.
Steps involved in managing a marketing campaign includes -
- Planning the objectives and initiatives for the campaign
- Collaboration with the team to get things done
- Respond and work in real-time
- Measure the performance of the campaigns.