Keywords play a vital role in content creation and to bring out the website from other competitors. Using relevant keywords in your content is as necessary as writing down the correct information. The analysis of keywords is a crucial step that has to be performed to bring out the best keywords from the competitors’ other content The keyword research template will help you find and manage all the keywords from different sites and let you know how many keywords have been used in each site’s content and frequency with the help of SerpStat's API.  It is easy to perform keyword analysis when you have every site’s information available in one place and all the keyword’s status in the other column. Combine it with SEO plan template will make your work easy and help you in managing your keywords. Why should you conduct & automate Keyword Analysis as a SEO Specialist? Keywords are the key to make your content or campaign shine out among other competitors. It is important to have keyword analysis because it allows you to: Spend efficiently: With keyword analysis, you would know what the crucial keywords are and in which words to spend your money.  Eye trends: Relevant keywords that are on the trend will help you in attracting an audience.  Increase conversions: Identifying and using well-converting keywords will help you in getting a better return on investment.  Prioritize your time: With a keyword analysis template, it is easy to find relevant keywords. You would manage your time that otherwise wouldn’t be possible if there was no keyword analysis template. Find new markets: Use keyword analysis to find new leads and increase your horizon. Despite all these advantages, most marketers do not spare enough time and money on keyword analysis because it consumes a lot of time.  But with the help of this SEO strategy template, you can save a lot of time by getting to the relevant keywords in no time and automatically tracking the details (volume, difficulty etc.), making you more productive.  Search and find your relevant keywords with the help of this SEO Strategy template and create your content calendar on that basis. It will help you effectively strategize your time and work schedule, and your money would be spent on the keywords that are worth the effort. 

Consider the following statistics. Currently, Facebook is the world’s top social networking site with more than 2.7 billion monthly users (That’s 35 % of the population!). Almost 60 percent of the users visit the site every day, and around 80 million businesses use Facebook Business Pages. Apart from social networking, people today use Facebook for finding out about their favourite products, new launches, and even customer service in some cases.  Hence, having a wide presence on Facebook has now become a precondition for the success of any company. If your Facebook strategy is not well planned and executed, you are bound to miss out on a large number of potential customers. That’s where our Facebook Posts Template can be of help. Companies can use both Facebook Groups and or Facebook Pages/Business Pages to launch or promote their products and services. Before we go any further, let’s understand why Facebook posts are so important: As the statistical data already shows, you can reach billions of potential customers with the click of a single button! This increases brand awareness to a large extent. It is extremely cost-effective. You can start your own Facebook Business Page for free! Continuously uploading engaging and attractive posts on your Facebook page can help enhance brand loyalty. Facebook posts drive traffic to your website.  Help you monitor and analyze your competitors, capitalize on their weaknesses, and learn from their strengths. Allow you to engage with other businesses too. Give you a better understanding of your customer base, which allows you to customize your marketing strategy. A key aspect of successful Facebook marketing is engagement. Your Facebook post should be so creative and engaging that the customer will feel compelled to react and respond to it. They will further share the post with their friends and co-workers if they connect with it. However, keeping track of Facebook metrics can be a challenging task! Since it is so crucial to your success, Stackby has developed an analytics report template to make your job easier. Use Stackby’s Facebook Posts Template to track and analyze the performance of your Facebook posts. With a large number of Facebook page templates available, why should you choose us? Here’s why. Using our Facebook Posts template, you can: Keep track of all your Facebook posts. Monitor the status of each post (Not Started/ In Draft/ Published). Record the date on which each post was uploaded. Assign a Post ID for easier tracking. Store the graphical assets associated with each post. Track the number of impressions and engaged users. Monitor the number of clicks, likes, and love responses. Keep track of the posts on the template’s in-built publishing calendar. Monitor and update the details as and when necessary. Analyzing and monitoring post metrics will help you understand which content and strategy are working in your favour. Use Stackby’s Facebook posts template today and notice the difference! If you're also running paid ads on Facebook, check out our Facebook Ad Campaigns template.   

Google analytics report is an essential tool for digital marketers these days as it clearly indicates what is working for your business/your clients and what needs some tweaking. But, analyzing hundreds of Google Analytics metrics is impossible for a marketing team.  So, you can use a Google Analytics template to track only the most important KPIs for your business. Stackby’s automated Google Sheets Analytics report template takes away all the hassle of reporting and helps you track the KPIs on its own, without the need of entering numbers manually.  With our Google Analytics reporting template, you can combine all your Google Analytics data (Universal Analytics and GA4) from all other marketing channels so that you can identify how your marketing strategies are performing. What is Included in Stackby’s Google Analytics Report Template? Stackby’s Google Analytics Report template allows you to track the User data, Sessions data, and Traffic data from all your marketing channels based on the View ID. It includes three API Columns that let you connect with your Google Analytics Account using an API key.  Users API column: Enables you to get users by View ID Traffic API column: Enables you to get traffic by View ID Sessions API column: Enables you to get sessions by View ID Bring Data in Real-Time from your Google Analytics Account to Stackby You can use the API columns to bring data in real-time to your Stackby table. You can also schedule automation that will bring in data on the specified day and time. Here’s a short video that can help you create time-triggered automation –  https://youtu.be/7DLpBhMmF6c  Include Important KPIs in Your Report Google analytics report template also includes a JSON data explorer that allows you to choose which data you want to showcase in the report.  https://youtu.be/LJInFCGb1gA  Different Views for Different KPIs Manage your Users, Traffic, and Sessions Data separately in different Views with our Google Analytics Report template.  Reporting Controls: This view includes a brief summary of all the main Google Analytics metrics like the percentage of new sessions, new users, sessions per user, etc.  Users and Traffic: This view includes User data from Google Analytics such as the percentage of new sessions, new users, sessions per user, etc.  Sessions: This view includes all the metrics related to sessions such as hits, sessions, average session duration, bounces, bounce rate, etc.  Monthly Cards: This view gives you an overview of the top Google Analytics metrics in the form of cards that are easy to understand.  Share Google Analytics Report with your Clients Easily Stackby not only provides you with a centralized platform where you can collect all KPIs from different marketing channels but it also provides you with a collaborative platform where you can collaborate with your team or your clients and share real-time reports with them using the individual view share links on your toolbar.  Why is it essential to use Google Analytics? Unlike several digital analytics services, Google Analytics is available free of cost! Let’s see why it’s so important to sign up for this service. Reports website metrics, including page views, pages per visit, bounce rate, average time on site, and new visits. Helps you understand which channels have directed the most traffic to your website. Gives you an idea of the most common keywords used to access your website.  Allows you to track if a user completes a specific action on your website, that is, the website’s conversion rate. Monitors which users mostly use devices to access your website. Analyses your website content and the effectiveness of your marketing campaigns. Helps you understand which strategies are working and bringing the maximum returns. Combined with easy access and a user-friendly interface, Google Analytics has become the go-to tool for users worldwide! Other SEO Templates from Stackby: On-page SEO Reporting Template  SEO Backlink Analysis Template  Google Search Console Reporting Template  Google E-Commerce Reporting Template 

In today’s era, YouTube is considered to be one of the most effective channels of marketing. Regardless of whether you run a multinational corporation or a small start-up venture, your marketing plan will benefit substantially with the addition of YouTube videos. Hence, incorporating our YouTube Channel Analytics Template will definitely help with your video content strategy.  YouTube videos are visually engaging and interactive. They provide a significant amount of information in a short duration and are preferred over written text.  In addition to the above, they also help drive organic traffic to your company’s website and contribute towards increasing conversion rates. A well-planned YouTube strategy with regular video updates will help boost customer engagement and increase your brand awareness.  To attract the maximum number of viewers, you must take care of minute details such as the video title, the description added with each video, and the use of keywords.    Why do you need a YouTube Channel analytics template? You can create engaging video content, check all the boxes, and promote your video on multiple platforms.  However, adding videos to your YouTube channel is not enough. You also have to track their performance to understand if your current channel strategy works in your favour.  However, the question is how to view youtube analytics? How to simplify the process of tracking channel performance using youtube video analytics? Stackby is here for you; with the help of our YouTube Channel Analytics Template, you will be able to monitor the performance of your channel in real-time. The template can track multiple channel performances at the same time.     Who is this template for? The YouTube Channel Analytics Template template is handy for any organization with a channel or is planning to build a significant YouTube presence. It will allow you to analyse your performance and make the necessary changes when required.    How will Stackby's YouTube Channel Analytics template help you? Using the YouTube Channel Analytics Template, you will be able to: Track the performance of each of your YouTube channels on the same platform easily.  Connect your template to the channel API and import all the relevant data directly to the template.  Track the YouTube channel analytics for the required period. You can set the start date and the end date according to your requirements.  Keep track of the general channel analytics, such as the number of views, likes, dislikes, comments, and the average view percentage.  You can also record the view analytics for the channels and track metrics such as the number of minutes watched, the average view duration, the number of videos added and removed from playlists, etc.  Get a detailed record of your channel subscriber insights. You will be able to get data on the number of subscribers gained, the number of subscribers lost, etc., in a specific period.  Monitor the data and get real-time updates for the same.   Copy the stack and track your YouTube video analytics effortlessly!    You will also find these templates helpful: Youtube Channel Metrics 

SEO, or Search Engine Optimization, is the strategy used to optimize the content of your website to increase its visibility and ranking in organic search engine results. SEO increases the quality and quantity of traffic through your website. When a person looks for something on a search engine, the latter crawls through websites looking for content that matches the keywords entered by the user. Your job is to make sure that the search engine picks and displays your website first if it matches the user’s query. Why is SEO important? Companies across the globe are devoting increasing time and resources to SEO in recent times. The question arises: why? SEO focuses on organic results which are considered by users to be more credible and generate far more traffic than paid advertisements. It increases visibility and enhances the user experience to a large extent. It increases traffic to your website, which can lead to greater conversions. Effective SEO can give you that extra edge over your competitor. Allows you to understand what users search for and optimize your website content accordingly. It is a cost-effective strategy to increase brand awareness and loyalty. Thus, SEO is the cornerstone of online marketing and brand awareness and Stackby’s On-page SEO Reporting Template serves as the foundation for SEO Success.  What is On-Page SEO? When you optimize the contents of your website itself to increase website traffic, it is called on-page SEO. On the other hand, when you optimize content by taking actions outside your website, it is called off-page SEO. External backlinks form a part of off-page SEO. What is covered under on-page SEO? Use of keywords in your website content and URL. Tracking the speed of your web pages. Adding a meta description to your article content. Adding paragraph subheadings (H1, H2) to enhance user experience. Perfect your website using all such methods and move on to off-page and technical SEO. Mastering the art of SEO and keeping track of every aspect can be a daunting task. That’s why we’re here. Stackby’s Website SEO Performance Tracking Template is tailor-made to assist you in your SEO strategy! With Google PageSpeed API integration, this Website SEO reporting template will track your SEO reports and help you optimize your website in real-time by allowing you to: Keep track of every page or website that is a part of your SEO process. Record the document title and meta description used on the website. Record and update the SEO audit score. Monitor the crawlable and canonical aspects of the website. Monitor and update all SEO related data as and when required. Now keep track of every detail of your website's technical SEO process with the On-page SEO Reporting template. Use it in tandem with Website Performance Tracking template to cover both performance and SEO metrics with Google PageSpeed API integration. 

In an age where search engines like Google are the ultimate solution to any query, SEO is a process that you cannot afford to ignore. One of the critical essentials to an effective SEO strategy is building links. Our Competitor Backlink Analysis Template helps you cover all the bases in this area.  What are backlinks? Backlinks are the links from other sites that direct the user to your site. Often known as incoming links or inbound links, they link a website to a page on another website. Why are backlinks important? Search engines like Google equate backlinks to the site’s quality and relevance. A more significant number of backlinks from reputable websites to your page will secure you a higher rank in relevant search engine queries. This, in turn, increases your website discoverability and directs more traffic towards it. In short, backlinks increase your website’s authority. Why should you analyse your competitor’s backlinks? Analysing your competition and studying their strategy is the best way to improve your own. Conducting a thorough analysis of your competitor’s backlinks will enable you to gauge which source websites are driving traffic towards your competitor and why. It will help you analyse where your website backlinks are falling short and the other link opportunities you can explore. How to conduct a backlink analysis of your competitor? Follow specific basic steps to analyse your competitor’s website: Make a list of your competitors. Choose which backlink analysis tool you want to use (For example, Ahrefs). The market is flooded with analysis tools or varying quality and reliability. Choose wisely. Conduct a backlink analysis using the tool. Note the number of backlinks and relevance of linking sites. Track and store the backlink analysis data. (Use our Template! Continue reading for further information.) Report and update your link strategy accordingly. Simplify your SEO experience with Stackby. We’ve created a state-of-the-art competitor backlink analysis template that will make backlink analysis extremely easy and effective for you! You can now keep track of all your competitors on one platform.  Let’s give you an idea of the metrics that our backlink website analysis template allows you to track: Several backlinks for each website. Nofollow and Dofollow links. The latter impacts the search engine rankings while the former does not affect the same. Traffic through a particular website. Referring to the pages that link your competitor’s website. Keyword ratings and position.  Stackby’s competitor backlink analysis template will allow you to connect to Ahrefs, a digital marketing tool that is kno wn for the fastest backlink crawler in the market and is extremely reliable. Revolutionise your backlink analysis experience with Stackby! Check out the video on how you can build your complete SEO tracker in minutes.If you're using SerpStat, another SEO tool - you c an also check out SEO Backlink Analysis template. 

Stackby’s Google Adwords Reporting template automates creating Adwords reports for your clients or team. You can add all important metrics from your Google Adwords Account like CTR, CPM, CTC, Conversions, etc. and create a customized report of your campaigns’ performance.  What is Google Adwords? Google AdWords is also known as Google Ads. It is an advertising system run and managed by Google and used by companies across the globe. It allows advertisers to display their ads on the results page of Google’s search engine. It follows the pay-per-click methodology where the companies are asked to pay for Google’s advertising service only if and when a visitor clicks on the ad displayed by them.  It is one of the largest advertising platforms in the world today. Due to its wide reach and global presence, it is highly sought-after by companies looking to market their product to a large audience or customer base. It helps you track important marketing metrics such as:  Clicks Impressions CTR Average CPC Average Position Click Conversion Rate, etc.  What’s included in Google Adwords Report Template? Get Your Click Performance Report  Monitor Google Adwords Impressions metric and measure how many times your content gets displayed to your audience. Tracking Google Adwords impressions will help you enhance your advertisement campaigns in a better way.  Know more About Your Campaign Performance  KPIs like Click, CPC, CTC, Conversions, and Cost help you measure your Google Ad campaign. With Google Adwords Template, you can keep track of these KPIs in real-time and monitor the changes.  Stackby’s Google Adwords Reporting Template includes an integrated Google Adwords API that helps you fetch the required data for every Google Adwords campaign based on View ID. With this template, you can:  Get a monthly overview of the ad campaign  Track important advertising KPIs like  Cost,  Impressions,  Clicks,  CTR,  CPM,  CPC,  CostPerConversion,  RPC,  costPerGoalConversion,  costPerTransaction, etc.  Why Use Google Adwords Reporting for your Business? If you are utilizing digital marketing, Google Ads must be a critical part of your marketing campaigns. This is why you need a clear, easy to understand, simple, real-time report for Google Adwords data. It is true that you can easily access Google Adwords data from your Adwords account but sharing that data with your clients or your team members is not easy.  Stackby’s Google Adwords Reporting template presents all the important data related to your marketing campaigns without overwhelming the reader. This is beneficial especially if you are sending data to your client, who has no idea about the ins and outs of digital marketing or Google Adwords.  How to Use Google Adwords Reporting Template?  Step 1: You must decide which marketing KPIs are crucial for your business or your client. Common KPIs used in Google Ad Reports are impressions, clicks, click-through rate, conversions, conversion rate, cost per conversion and cost per click.  Step 2: You can copy this template to your Stackby Workspace. You need to integrate Google Adwords API with your Workspace using the Adwords API Key. You must also copy all the view IDs from your Google Adwords account and paste them in the respective column.  Step 3: The Adwords API column is already present in the template, you just have to select your API key in the column property and it will fetch all the ad campaign data from the Adwords account.  Step 4: Click on the data icon present in any row of the Adwords API column. It will open the JSON data explorer from which you can choose which KPI you need to include in the report (as a separate column). You can add or remove columns based on your preferences.  How to Automate your Google Adwords Reporting Template? Stackby allows you to create time-triggered automation to fetch real-time data into the respective columns of your Adwords report. To create your automation: Click on the clock icon next to the name of your API column Set the day and time of the automation and schedule it  Now, it will automatically update your report based on the schedule of the automation.  Watch: Time-triggered automation in API column  Other automation-enables templates to try: Google Analytics Report Template  SEO Keyword Tracker Template  On-page SEO Reporting Template