Marketing Templates

Automate your SEO analysis for your competitors with the powerful Ahrefs API connector to track domain ranking, backlinks, SEO metrics and more.  Connect to three Ahrefs API functions and bring data for the respective URL:  Domain Ratings: Get domain rating and Ahrefs Rank for the URL  Backlinks: Get ref domains, live domains, all-time ref domains and more.  Website Metrics: Organic & Paid keywords, Organic & Paid Traffic, Organic & Paid Cost and more.  Please note: You need paid Enterprise Ahrefs API account to get the API key.  Try this template for free today if you use Ahrefs and automate your SEO analysis. 

Manage all your brand assets like logo, banners, style guides etc. in a single place with this brand asset management template. 

Use this template to track and measure details about your competitors. Understand from the data how you can improve your product or service better. 

Are you a PR agency looking for ways to manage your projects, handle your clients and track your team's progress? If yes, then you must try Stackby’s PR Agency CRM template. This is a pre-built template, created by our experts for PR agencies who want to: Start building/ maintaining their contact lists  Understand what is important for their contacts Keep in touch with their clients and contacts  Monitor their pitches & team's activities  Collaborate with the team to get things done  Stay up to date on every project/client  Measure the results  CRM or Customer Relationship Management can help Public Relations (PR) teams to manage their interactions with their current and potential clients. As we all know that a CRM is not just about maintaining and managing contacts, but is about building and managing relationships with your clients. So, public relations teams can take advantage of this feature of a CRM tool and nurture their client relationships in a more organized fashion. Here are the top-3 benefits of using our pre-built CRM for public relations: Manage contacts in a breeze: Say goodbye to spreadsheets and store all your press contacts in one place. Our PR Agency CRM template can be further used to store complete details of your contacts like their social media handles, files, documents, contracts, meeting history, payments, invoices, email correspondence, and much more!  Follow-up consistently: No need to go back and forth with your clients or PR contacts for confirming the meeting timings. You can keep a track of your schedule from your PR Agency CRM, take meeting notes, and share the details of your meetings with your team.  Track your progress: If you want to track which of your PR pitches got approved, how many pitches got published, what’s the community size of every publication where your brand got exposure and so on, you can use this CRM template.  Who can use Stackby’s PR Agency CRM Template?  Our pre-built template of CRM for PR agencies is useful for PR agencies or marketing agencies who are handling the public relations of different clients.  How will Stackby’s PR Agency CRM Template help you?  The CRM template for PR agencies by Stackby includes three separate tables to monitor and record your progress in article creations, publications, and press contacts respectively. With this template, you will be able to do the following: Monitor all the PR articles that you are creating  Attach briefs related to every article  Store the links for every article so that you can access them at any time  Track which articles are published under which publication  Store the date and time of publication of the articles  Maintain any notes related to PR articles  Track all the publications and their status (Trade publications, online articles, blog, etc) Track the contacts related to every publication  Keep a record of the press contacts (publication, face shot, email address, community size, articles, etc) Using our PR agency CRM template is safe and secure. It is much more than keeping a track of your tasks in a spreadsheet. Now you can organize all your PR-related tasks for every client in a much robust way and share the project with your team members and/or clients, all at the same time.

Content marketing is not a simple discipline especially if you seek consistent growth. From planning to developing and publishing content, there are many facets to consider in content marketing.  Stackby’s content calendar template is an automated, easy-to-use, customizable tool that will help you track your content marketing workflows without any hassle. From initial brainstorming to last-minute editions, you can manage your complete content workflow in one platform with your whole team.  Integrate Workflows: From SEO planning to writing, editing, and publishing content, you can organize all the phases of your content marketing process together with this template.  Visualize your Campaigns: As your marketing campaign grows, it might become difficult to grasp what’s going on. A content calendar makes it easier for you to see the big picture. At the same time, you can also narrow down your workflows.  Connect and Collaborate: Stackby is a cloud-based collaborative platform that enables you to connect with your team in real-time from anywhere. This way your team can work together on the content calendar without any hiccups.  What is a Content Calendar?  A content calendar is a written schedule that includes everything about upcoming content pieces, status updates, planned promotional activities, and updates to existing content. A digital content calendar helps you stay organized and armed with content in advance so that you can publish your content at the right time. Stackby’s content calendar template is a transparent depository that showcases what’s due, what’s in progress, and what has been done. This helps you understand how your content strategy is being executed, what are the gaps, and how you can achieve your goals. You can manage multiple content campaigns on different social media platforms in one place. using a content calendar.  Why use a Content Calendar?  Maintain consistency: You need to keep your audience engaged and for that, you need to create content that is intriguing and entertaining. Your content calendar keeps your team honest and answerable regarding your content strategy.  Stay on Time: A content calendar helps you stay on top of your publishing schedule and helps you plan and plot your content as per upcoming events. This way you will never miss out on any opportunity of attracting an audience.  Track your Performance: You can reach your business goals only when you understand how your content is performing. A content calendar can also help you track the important metrics and uncover insights to improve your content performance.  Read more: How to Scale Your Content Production with Limited Resources In 2021?  Who can use Stackby’s Content Calendar Template?  Stackby’s content calendar template is for content managers, content marketers, content writers, editors, content specialists, bloggers, business owners, illustrators, publishers, social media specialists, outreach specialists, and anyone who is related to content creation, editing, publishing, and marketing processes.  How is Stackby’s Content Calendar Template Useful for You?  Our content calendar template includes three tables for tracking your content, campaigns, and output or results. It also includes a Kanban view of the content calendar based on content status and creator status. Along with this, you can visualize the content calendar based on images in Gallery view. Here’s what you can do with this template: Track the status of every content being generated by the team (in progress, live, on hold, etc.) Store the URLs, front headlines, sub-headlines, and image attachments for every content piece.  Track the due date for every content and the total content campaigns associated with them.  Monitor different content marketing campaigns, their status, leads, content creators, assets, and budgets.  Track the important metrics for every content campaign such as CPC, spendings, impressions, CPM, clicks, and success rates.  Track the different social media platforms for each of your content campaigns.  Discover more content management templates on Stackby: Content Marketing Management Template  Content Strategy Template  Blog Content Calendar Template  B2B Content Calendar Template 

Public Relations or PR is one of the most effective ways for businesses to build a strong online reputation. It involves creating strategies for how a business can create their goodwill and develop a cordial, trustworthy relationship with their target audience.  A good PR strategy can actually change the future of your business and help you overcome any obstacle. A business may have its own PR management team or may hire an agency to manage its public relations.  Benefits of a PR Agency  Public relations agencies can improve the credibility of a business. PR helps in sending a positive message about the organization to the audience and ensures that your customers respond positively. With the right PR message, you can build trust with your target audience.  A PR agency can increase brand awareness by helping your target audience understand your product and services. PR agencies or teams find channels and influencers who can spread the message of the company to the right audience. The more people will come to know about your brand, the more likely they will connect with it.  PR agencies can be a huge help in disaster management. For instance, when your business receives some bad reviews from a few customers. In such a case, you need to clarify your image instantly and showcase to people that you have handled the issues gracefully. This can be done with the help of social media, press releases, and posting content on promotional sites.  PR agencies can showcase how you are a huge member of the community and the efforts you are making towards the betterment of the community. For instance, if your business is involved in Corporate Social Responsibility (CSR) activities, PR can use that to enhance your brand image.  Last, but not least, PR agencies can help you find new customers and increase your sales. Your business stories and press releases form a doorway for new customers. PR teams ensure that your message is crafted the right way and resonates with your target audience.  Who can use Stackby’s PR Agency Activity Tracker Template? This template is useful for PR agencies or marketing agencies who are handling the public relations of different clients.  How will Stackby’s PR Agency Activity Tracker Template help you?  With Stackby’s PR Agency Activity Tracker Template PR agencies can track the different PR tasks being implemented. They can keep a check on which team member is responsible for which task.  With this PR Agency Activity Tracker template, you will be able to do the following:  Track all your PR tasks in one place Monitor the type of PR tasks for every client Set priorities on different PR tasks (High/ Medium/ Low)  Track the leads associated with each task Monitor the deadlines with every PR task  Add notes related to every PR task  Record the people responsible for different PR tasks  Track the status of the PR task, whether a task is completed  Store the invoice for every PR task Stackby’s PR Agency Activity Tracker Template gives you the complete picture of all your PR tasks in one place. You can also add more columns and data to the template and personalize it the way you want. Sort your workflow easily with Stackby.

Managing a marketing calendar is not at all easy. With Stackby, you can streamline content planning, production and distribution - all in one place. 

Use this template to manage content planning to social media calendar & distribution for your restaurant(s). 

The effect of social media on a brand’s sales and customer engagement is huge. However, this is only possible through the efficient use of social media to draw public attention. Stackby brings to you the Social Media and Planning Design Template that manages your company’s digital platform status to help you widen your outreach.  Why is social media planning important? Creating an online presence is crucial for every brand to increase its outreach and drive traffic to its website. With several potential customers engaging with the ad posts, the app algorithm helps the brand grow its audience base and thus improves its ROI. The social media plan template helps with all these functions and helps the firm meet its business goals. How can Stcakby’s social media and Planning Design Template help your business? With features that allow you to post your advertisements according to the business requirements, it saves you a lot of time to prepare other ads for maximum outreach. The platforms on which the ads are being posted and their status can be tracked with ease. The asset in question can also be improved with the reports on the likes and comments it garners attention.  The most beneficial part is that the template can be edited according to the amount and type of engagement it receives.  Business objectives can be recorded and met with the data management function, giving you accurate insight into the metrics.  The posts and their progression can be altered with the help of the social media and planning design template.  Who will find this template useful? SEO firms and marketing firms that use social media as the base for their advertising will find this template extremely useful. Brands looking to amplify their social media presence are also likely to find this helpful.

Public Relations is the management of the communication or the flow of information between an organization or individual and the public so that it reaches the customers the way you want and changes their perception. When you must maintain client information for PR purposes, whether you are doing it for an individual or an organization, the number of tasks you need to do and the plethora of information you must maintain, and the track is too much. Keeping up with every task and remembering every piece of information can be a bit too much. A PR tracker will help you out with this and make you productive by maintaining and keeping track of all the information for you in a single platform.   Why do we need a PR Tracker Template? A public relation tracker template is used to keep track and to manage the PR tasks and projects. Whether you must manage multiple clients or a PR manager, a PR tracker will help you monitor all your PR tasks on a single platform. You can include your publication links, keep track of your client's contact details, and organize your information to ensure your PR efforts are as smooth as possible.  With a professional PR tracker that keeps all your PR related information stored safely and tasks organized, you will become more efficient and productive.  You can also collaborate with other team members by sharing the template so that all of the people responsible for client management are on the same page. You will be able to pull out any information conveniently and analyze it for future use. It is very effective and easy to use with easy accessibility anytime.  Who will find PR tracker template useful? This template will be useful for PR agencies, PR managers, marketing teams, business owners & SMEs.  How will Stackby’s PR Tracker Template help you? With Stackby's PR tracker template, you will be able to track and organize all the PR information you need to manage in a single platform and save an immense amount of time.  With the PR Tracker Template, you will be able to: Track all your targets in one place.  Record the phone number and email address in each case.  Track the contact person assigned to each target.  Track the status of the communication (Reached Out/ Follow Up/ Closing/ Rejected). Record the agenda in each case (Marketing/ Sales/ Advertisements/ Funding/ etc.). Store the details of the pitch for each client. Monitor the date of the initial contact and last catch-up.  Track the total targets allotted to each contact person. You can also store their contact details here in the pr tracker template. It is quite easy to update the PR tracker template and add your details manually by your own hands or by uploading an existing excel sheet. You can then categorize it the way you want.  You will also find these templates useful: Applicant Tracker, Employee Directory 

Manage all your brand's Press Releases in this easy to use Press Release Tracker. Use it for your own brand or your client's if you're a PR agency. Use it to - Track your Press Releases and Assets  Manage all your Publications and Media Lists  Track your PR KPIs and Goals

Tracking your website's traffic? Can't get enough time to keep tracking your web analytics & how you're doing against your competitors? Use this Web Analytics Report Template integrated with Alexa API to track your and your competitors' website traffic, automatically in your tables. Link it to your marketing initiatives and take it to the next level. Take you site traffic to the next level with the Web Analytics Report Template.

Are you struggling to keep track of your print editorial content? Look no further than Stackby's Print Editorial Calendar Template! This customizable template is the perfect solution to help you plan and organize your print content for maximum impact. Sounds interesting? Read this guide to get a better understanding of this outstanding tool: A Brief Overview of Stackby's Print Editorial Calendar Template Stackby's Print Editorial Template is a versatile tool designed to revolutionize your editorial process. It provides a centralized platform for organizing and managing your monthly editorials, whether in print or digital format. From tracking article statuses and author assignments to setting deadlines and monitoring publication dates, this template streamlines your workflow and ensures seamless collaboration. Who is This Print Editorial Template for? Stackby's Print Editorial Template is perfect for publishers, editors, content managers, and anyone involved in the editorial process. Whether you are managing print publications, online magazines, or blog content, this template caters to all your editorial needs. Why Do You Need Stackby's Print Editorial Calendar Template? Centralize monthly issue details, cover pages, and finishing dates, ensuring timely completion and release. Seamlessly organize editorial topics, notes, and descriptions for enhanced clarity. Monitor editorial status (Research/Designing/Editing/Final Check/Released) and track total pages and articles. Utilize the Kanban mode to view and manage editorial progress intuitively. Record and manage article details, authors, publication months, and their statuses. Attach relevant files and add notes to streamline article management. Keep track of scheduled completion dates and author contact information for seamless communication. Distribute workload evenly by tracking the number of articles assigned to each author. Maintain and update month-wise issue details effortlessly. How to Use This Print Editorial Calendar Template? Using this template is incredibly easy. After signing up and logging into your Stackby account, access the template and create a new stack by clicking the "Use Template" button. Then, customize the template by adding or removing columns, rearranging tables, and configuring views as per your requirements. Ways to Customize Our Print Editorial Calendar Template Here is how you can tailor Stackby's Print Editorial Calendar Template in the exact way you want: Add or import additional tables to accommodate unique editorial needs. Establish connections between different tables using the Link column type. Explore additional functionalities like Lookup and Aggregation for advanced data management and analysis. Customize column headers, formats, and formulas as per your preference. Rearrange tables and adjust views to align with your workflow. Tables That Come with Our Print Editorial Calendar Template Articles: This table allows you to track and manage the details of each article, such as the article title, status, scheduled completion date, attachments, and notes. Issue Month: It enables you to record the details of each month's issue, including the cover page, finishing date, release date, and main topic. Authors: With its aid, you keep track of the authors involved in your editorial process. You can even store their names, contact details and assign them to specific articles or issues. In the Print Editorial Template, you can link the tables together using the Link Column Type to create interesting insights. For example, you can link the Articles table with the Authors table to track which authors are assigned to specific articles or issues. By linking the Articles table with the Issue Month table, you can associate each article with a particular month's issue. These connections enable you to analyze author contributions, track articles across different issues, and gain insights into the overall editorial process. Additionally, you have the flexibility to add or import additional tables to customize the template further based on your unique requirements and enhance your editorial management. Ready to Supercharge Your Editorial Workflow? Streamline your publishing process, collaborate seamlessly with authors, and meet deadlines effortlessly with our Print Editorial Calendar Template. Sign up today on Stackby and experience a new level of organization and efficiency!

The main purpose of an ad campaign planning template is to ensure that all the ads that you create are relevant and fulfill the campaign goals. Ad campaigns are important for a business as they have a focused edge when it comes to marketing. Stackby’s ad campaign planning template allows you to keep a track of all the ads that you generate for different platforms and makes it easier to monitor their results. 6 Steps to Planning an Advertising Campaign Step 1: Determine goals of the campaign You might want to convert leads or find new customers for your brand. There can be different goals for every ad campaign that you run for your website. Step 2: Identity your Target Audience Identify the demographic and psychographic characteristics of your target audience. For instance, which social media channels they use the most, when they are the most active on social media, what are their interests and preferences, etc. Step 3: Create your Message Now, it is time to create ad messages for your target audience that will help you achieve the goals of your campaign. Your message should appeal to your audience’s emotions, provide them benefits, and ensure credibility of your brand. Step 4: Develop Media Strategy Identify which platforms will be suitable to run the advertisements such as your website, social media, or PR. Step 5: Implement your Ad Campaign Start scheduling your advertisements. Make sure you have assigned the right team members to coordinate on every part of your campaign. Step 6: Analyze Results Start measuring results for each ad campaign from day one. This will help you analyze which channels are performing the best and which ones need improvement. Take note of the most important marketing KPIs for your ads. Overview of Ad Campaign Planning Template Track All Ads The first table in the template - All Ads allows setting up ad campaigns for different channels such as Facebook, WhatsApp, Email, etc. You can track the status of every campaign as planning, publishing, revision, work in progress, on hold, etc. You can add assignees for every ad campaign, add start and end dates of the campaigns and track how many days are left for the launch of the campaign. Manage All Adsets The Adsets table helps you manage the different ad sets that you create for different campaigns or channels. Upload all the creatives related to each adset in one place and manage everything smoothly. Assign Campaigns to your Team The Assignees table helps you manage the different team members who are responsible for different ad campaigns. You can track their position, email, phone and other details. Measure Results for every Campaign The Results table in our ad planning template allows you to track your campaign results using the most important metrics like Goals, Spends, Impressions, CPM, Click, Cost Per Click, Conversion, etc. How to Use Stackby’s Ad Campaign Planning Template? Copy the ad campaign plan outline template to your Stackby Workspace and streamline your ad campaign planning process. Add all your campaign data in the respective tables. Bring your team members on one platform and collaborate with them on ad campaign planning. Create a launch calendar to ensure everything is going as per schedule. Add ad sets for every campaign. Once a campaign is launched, enter the results accordingly. Other Marketing Templates to Try: Marketing Campaign Tracker Template Social Media Calendar Template Marketing Plan Template 

E-Commerce is the fastest growing industry right now with its roots in every part of the world. An eCommerce company which is engaged in selling of the products through online mode has to be aware of the transactions, the number of purchases, the number of items returned and all other things in order to eliminate any deviations. Google Analytics is used to determine these reports and tells the user about the activities going on in their e-commerce website. This helps the management understand what are the changes that are to be done, if any? But keeping a track of every google e-commerce report and every category can prove to be exhausting and time-consuming. A google e-commerce report template will help you get your work organised and keep everything on track in a single platform. Why do we need a Google Ecommerce Reports Template? With an e-commerce report, you can track your purchase activity on the website or app and see product-related information, e-commerce conversion rate, average order value, time to purchase, and every other data. With so much information to analyse, it must be hectic to go through every detail separately. In order to keep a track of every purchase transaction and to be able to pull up any information whenever needed; you need to have a google e-commerce report template. With the template, your work will be much less because you will have access to all the information regarding the website in a single platform and it is easy to use. It gathers all the analytical information directly to the template for you to view seamlessly. Whether you need the report for managerial decision making or to attract investors, an e-commerce report template will make sure that you get your report in an attractive and easy way. How can Stackby’s Google Ecommerce Reports Template help you? The google e-commerce reports template from Stackby is the perfect solution for any manager who needs to keep a track of every google analytics report. The template is designed in a way that it makes updating and reviewing very easy and the colourful theme encourages you to work more. Using the Google Ecommerce Reports template, you will be able to: Connect and import the GA details for each view ID. Record the month, start date, and end date for which the data is being gathered and recorded. Track the quantity refunded and the quantity checked out. Record the quantity removed from and added to the cart. Track the quantity of the item. All of this falls under Ecommerce Quantity. In a similar manner, you can track the e-commerce translation, e-commerce product, e-commerce refund/ purchase, and e-commerce local transaction. Just link your google analytics account with the Google Ecommerce Reports template and all your e-commerce website reports will be ready for review automatically.

This digital era has seen many changes and developments in almost everything. Our way of living, communicating, and even expressing has changed due to the influence of technology. But what has influenced us most is social media. Social media is used for communicating and industries to attract eyeballs and advertise their products or services. Many social media apps are being used for this purpose, and Twitter is one of the most used platforms for advertising. Nowadays brands are using in-built social media analysis reports to track their engagement rate. You can use these insights to determine which is your best performing content, when should you post to get the best engagement, follower’s growth, engagement and ROI. Keeping track of them all and managing them separately is an overwhelming amount of work and can be very time-consuming. That’s where our Twitter Posts Metrics come into play. The Twitter Metrics Template will help you keep all of your updated data on a single platform and make your workflows smoother. Why do we need a Twitter Metrics Template? As with any other managerial activity, you should also give social media a very serious consideration. Keeping updates about your customers and what they think about your brand and product is essential for any organization. With the help of the Twitter Metrics Template, you will be able to: Track how much is your Twitter follower growth Know how engaged your Twitter followers are?  Track the number of times your product or brand was mentioned on Twitter Keep track of your tweets. Measure your Twitter activity.  Get your follower to following ratio. Get the number of clicks and likes. You will be able to easily pull-out a lot of information to review and make marketing plans for the future. With google metrics, you come to know about your performance on social media. With this Twitter Metrics Template, you will be able to keep track of every data or activity that google metrics relays you. How will Stackby’s Twitter Metrics Template help you? With the Twitter Metrics Template. You can manage and track all of the Twitter activities in a single platform and one go. You have to link your Twitter account with the template, and you can track all Twitter analytics in real-time with this template in a much more organized way. The template is completely customizable, and you can categorize and group the data and then filter it accordingly. It is quite easy and convenient to use and is easily accessible.  Using this template; you can: Pull in Twitter metrics by connecting using the Twitter API.   Track the number of impression counts. Monitor the like count and retweet count. Record the user profile clicks and reply count. If you are getting started with or currently using Twitter marketing, this Twitter Posts Metrics template is the perfect choice for you!

Content distribution is the act of promoting content in various forms on online platforms to target the audience and make them aware of your product or service. It can be done through a blog, social media, or email newsletter. But the most-used channel is social media for such kinds of promotions. A lot of brands use multiple social media, ads, communities, etc. as a means to promote their products. However, keeping track of multiple content distribution tasks can prove to be quite challenging. The best way to keep track of all your content distribution effort is to maintain a checklist. Our Content Distribution Checklist Template is uniquely designed for this very purpose. A content distribution checklist template will help you manage and control all the checklists at once, and you will be in control of every promotional activity going on. Why Do You Need It? Creating content is not the only part of content marketing. You need to maximize the reach of content marketing efforts by continually promoting and re-promoting the content. Your content distribution efforts will majorly be divided in three categories – social media, owned media and third-party media. Therefore, a great deal of planning and organisation is required post content creation and this is where Stackby’s Content Distribution Checklist Template comes into play. In addition to distributing content, you also need to include the next steps you want your reader to take after or while going through your content. You need a content distribution checklist to make sure that you keep a track of all your content distribution efforts easily. But preparing and managing such a checklist for so many different tasks is a very heavy workload and time-consuming. A content distribution checklist template will serve as a problem-solver in this situation. With the template, you can keep track of all the distribution checklists in one place and manage them all easily. Who will this be useful for? This free content distribution checklist template will be useful for content managers, marketers, marketing teams, business owners, SMEs, and Marketing agencies. How can Stackby’s Content Distribution Checklist Template help you? You can keep every kind of information about the content distribution on different columns, such as the task name, notes, platform, status, and context, in one place. It can also be made according to your wants and filter as you see fit. Using content distribution template, you can: List all your content distribution efforts according to priority or convenience. Add notes to the listings to give a better understanding about the tasks listed in the checklist List the name of the platforms for each task you want to undertake Track the status of all the listed tasks by creating a checklist to mark as done when the task is completed. You can also add the name of the content that is going to be promoted according to the listed task You can access the multiple sheets in the stack listed according to your convenience, and you can add more as well. Stackby’s Content distribution checklist template is completely customizable and easy-to-use. If you are elevating your content marketing efforts, the content distribution template is a must for you!   You will also find these templates useful: Copy Management, Blog Content Calendar, Social Media Management

A B2B content calendar template can help you structure your content creation and plan what you are exactly going to do. It provides you with a bird’s eye view of all the content that you are generating for different businesses. You can check the status of upcoming content pieces, assign content creation to different team members and stay on schedule. Overview of B2B Content Calendar Template Manage Content Details in One Place With Stackby’s content calendar for B2B companies, you can manage all the details related to content creation in a single place such as Content titles Description Keywords Number of words Company Channel Stage of Content Production Thumbnail Content Type Publish date Completion date Campaign team Campaign lead Track Company Details Pur B2B content calendar enables you to manage the details of the companies for which you are creating content. You can track the total number of words written for each company and the total revenue generated. Manage Content Types Our B2B content calendar template allows you to track all the content types that you are creating for different businesses such as how-to content, guides, reports, quora answers, etc. You can provide a description or writing pattern for each content type to help all your writers understand the goals of a content type. Track Content Leads and Team Members Find which team member is working on which content and manage their details such as name, email, phone number, etc. in one place so that you can coordinate with them easily. Other features of Stackby’s B2B Content Calendar Template Visualize content pipeline using Kanban View Use Calendar View to track your content schedule Use Content Request Form to collect content requests from different businesses Track all assets using Gallery View Watch: How to use custom forms in Stackby  Benefits of Using a B2B Content Calendar Take the stress out of your content marketing strategy Improve the quality of the content that you create Ensure that your content is based on the required marketing strategy Collaborate on the content creation process with your team and ensure transparency Be prepared for important dates and make sure the content is ready before deadlines Start small and make big changes in your workflows! A B2B calendar is necessary to stay organized and successful in every content writing task. Yet, putting together the perfect content calendar for your team could be a daunting task. We recommend that you start small and then keep adding comprehensive details to your content calendar. Other Content Calendar Templates to Try: Blog Content Calendar Template Social Media Calendar TemplateDigital Content Calendar Template 

Marketing plays an imperative role in deciding the position of your organization in the market. It is one of the primary business management instruments; marketing provides you with the opportunity to build strong relationships and trust with your customers. In today's age of Digitalization, marketing is primarily done through social media. Businesses these days are frequently posting images, catalogues, infographics, etc., on various social media to gain their target audience's attention. This gives them a better chance to understand what their customers want and need. Instagram is one of the most popular social media platforms used by business which makes our Instagram Post Metrics Template a must-have.  Keeping track of all the posts, pages, and tags on Instagram can be very tiring, especially if you are a manager who has to handle a large amount of Instagram pages in one go. Since all the work is done digitally, manual controlling is also nearly impossible. Stackby’s Instagram matrix template gives you the power of handling the cluster of information in one platform. It helps you in tracking and managing all the data easily without any confusion. Why do we need an Instagram Post Tracker? As with any marketing strategy, you have to keep track of every initiative, including Instagram. If you do not know your Instagram analytics, you are still in the dark when it comes to social media marketing. The efforts you put on your Instagram account every day usually coincide with your organization's aspirations and objectives. This is why Instagram metrics play a key role in examining the position of your page. The Instagram metrics usually nexus around client engagement, but it acquires other variants too. The benefits of an Instagram metrics template are: Helps in exploring the Post’s insights and behaviours Easy data viewing and evaluation Less time consuming and quick Examine promotions and advertisement effects. Is able to manage different databases without confusion. How does this template help you? With the Instagram Post Tracker Template's help, you can easily pull out any information you need to examine your current marketing strategy. Your work may become very overwhelming if you track and manage the Instagram metrics separately for every post. With this template, you will be able to: Track the status and performance of each post easily. Monitor the status of each post (Published/ In Draft/ Not Started). Attach assets of the posts to the template, if any – photographs or any graphics for reference. Record the publish date of each published post. Connect to the Instagram metrics API and import the data using the Instagram Media ID. Track the number of engagements, impressions, and reach. The Instagram Post Tracker Template is completely customizable and lets you easily filter and display the data you want to look at! If you have been struggling in keeping track of your Instagram analytics, this is the place for you!

Email verification refers to the process of confirming whether an email address is valid and active before sending the email. This is an integral aspect of email marketing campaigns and our Email Verification Templates are valuable assets in this endeavor. Why is email verification so important? With different marketing strategies and plans taking up most of your time, is it worth engaging your resources in email verification? The answer is yes! Email verification is an unavoidable and crucial aspect of email campaigning. Effective email verification will help you: Reduce the bounce rate. A bounce occurs when the email is no longer active, invalid, or incorrect. Ensure the legitimacy of the recipients of your email. Email campaigning, although important, is a process that requires hard work and resources. Hence, you want to make sure that actual potential customers are receiving the emails you sent. Create a database of valid emails that can be regularly used and updated by your marketing team. Eliminate spam and increase deliverability. The latter is the ability to deliver emails to the customer’s inbox properly. Increase your return on investment and boost your revenue. Protect your company’s reputation and information database. Create and report accurate email campaigning data. Enhance customer engagement and retention. What is ZeroBounce? ZeroBounce is an online email verification software which ensures that companies engaging in email marketing get the highest possible returns. It identifies and removes the invalid email addresses and spam domains to reduce the number of bounces and improve the deliverability of the entire email campaign.  Using an effective email validation tool and regularly updating and checking your email list is the key to email marketing. Are you facing difficulty keeping track of the process? Well, don’t worry! With Stackby’s Free Email Verification Template, you won’t ever have to worry about sending emails to invalid addresses! Capable of easy, no-code integrations with ZeroBounce, this email verification template is your one-stop solution to a successful email campaign! Using the free email verification template, you can: Store and update your email list on a single platform.  Import email verification data from ZeroBounce with a single click! Track the status of each email address (Valid/ Invalid). Track the domain name associated with email addresses and the corresponding domain age in days. Increase email deliverability by focusing on verified emails. Check and record the SMTP provider for each email (Microsoft/ G Suite/ etc.). Stackby’s email verification template will increase your chances of getting valid responses from potential customers and will, in turn, lead to increased sales and revenue! With a verified email list, you can send out more confirmation emails, product launch emails, and promotional emails. Streamline your campaign strategy end ensure holistic growth of your company by incorporating Stackby’s Email Verification Template into your workflows.

From deciding which phone to buy to finding directions to the nearest restaurant, people use google for everything today. Hence, visibility on Google has become a deciding factor in the success of any venture in the present time. So, the question arises. How do you analyse and improve your presence on Google? The answer lies in Google Search Console. What is Google Search Console?  Keep reading to find out. Simply put, Google Search Console will help you monitor and improve your website’s organic performance on Google. It analyses how Google views your website. Using the multiple tools provided by Google, you can significantly improve the website experience of your customers. Therefore, this is a must have for all businesses and so is the Google Search Console Reporting Template.  Why should you use Google Search Console? Google Search Console is used by everyone starting from business owners, web developers to SEO specialists. How does it help? It enables you to: Find queries that drive traffic to your website. View how often your website appears in Google search. List the sites that link to your website most often. Find out which pages on your website are more popular among users. Check your robot.txt file to view the pages that have been kept outside the purview of the search engine by you. Use the Fetch and Render tool to see how Google crawls your website. Fix your redirect and indexing problems. How to use Google Search Console? The self-explanatory interface allows anyone to use the search console by simply following each step. Add your website to Google Console using ‘Add a property’. Verify to Google that you’re the owner of that website. Navigate your google search dashboard to view the data generated by Google about your website. Google Search Console generates a ton of data on multiple fronts to analyse and improve your website’s performance. However, keeping track of this data can often leave you confused and overwhelmed. Well, you don’t need to worry! We’re here to help you out with our highly sought-after Google Search Console Reporting Template. While the search console will analyse and report your website’s organic performance, you can store and view the data on our template. Using the Google Search Console Reporting Template, you can: Track the performance of multiple websites in one place. Monitor the impression count (An impression is generated every time your website URL appears in a search result).  Keep track of the position and clicks of your website (A click is generated every time a user clicks on the link and exits Google Search). View and monitor the CTR or click-through rate (CTR is calculated by dividing clicks by impressions). Stackby’s template performance is guaranteed to exceed your highest expectations. Analyse, optimise and improve your website’s performance with the best Google Search Console Reporting Template in the market! Also, with other integrations like Google Analytics, Ahrefs, Moz and others, you can create hybrid dashboards to track different metrics on Stackby. Grow your presence online organically using the Google Search Console Reporting Template. 

Have you ever wondered how more people can find your website or how to increase the traffic through your website? The best and easiest way is SEO or Search Engine Optimization. In the current digital era, most of us rely on search engines if we want to find something. Whether it’s the location of a restaurant we want to visit, the nearest grocery store, or the next new phone launch, search engines (mostly Google!) are the answer to every question we might have. So, if you are running an online business, it is essential to ensure that potential customers can find your website easily. It should be the first website that shows up when they search for your product or service. This is where SEO and our Off-page SEO Template come in. What is an Off-Page SEO Template? Stackby’s off-page SEO template is designed to help marketers and SEO specialists to keep track of all the off-page SEO metrics in one place. This template comes with an interlinked Moz API that can help you keep track of  Domain authority Page authority Root domain External redirect pages to page  External pages to page and many more!  How can Stackby’s Off-Page SEO Plan Template Help You? Using Stackby’s Off-page SEO Plan Template, you can: Record all the websites and their corresponding SEO data on a single platform. Monitor the domain authority and page authority scale data. Track the external backlinks and external redirects. Keep track of other off-page metrics, including root domains to page, nofollow pages, nofollow root domains, and external nofollow pages. Monitor and import all the above metrics from Moz API automatically.  Why does your business need SEO? Search Engine Optimization is the technique or process of optimizing your website and its content to increase its ranking on a search engine. Almost 94% of people who Google something clicks on links on the first page only. Hence, your website must be in the top few search results. This will help drive traffic to your website. Keep in mind that SEO is concerned with organic traffic and not paid search results. It is cost-effective and has a high return on investment. Drives traffic to your website, increasing brand awareness. The traffic pulled in by SEO can turn into conversions and boost your sales and revenue.  A high ranking in search engines adds credibility to your website and improves brand perception. Customers prefer organic links over paid listings in a search engine. SEO can be both on-page and off-page. Off-page SEO encompasses all the techniques used and efforts taken outside your website to improve its ranking in search engines. From backlinks to internal links and link building, experts use several methods to optimize a website’s off-page presence. However, with too many website pages and even more metrics data, recording and tracking everything can be cumbersome.  With the help of Stackby’s Off-page SEO Plan Template, you can create order out of that chaos. You can now integrate the interface with Moz SEO API for easier tracking and better optimization. Other API SEO integrations that you can use with this template: PagespeedSerpStat AhrefsAlexaSEMRush  Check out this video on how to connect columns to an API + Data Explorer in Stackby Other SEO Templates to try: SEO Backlink Analysis Template Keyword Research Template Google Analytics Report Template Technical SEO Audit Template SEO Strategy Template  To track your on-page metrics, check out the On-page SEO tracker template. 

Google analytics report is an essential tool for digital marketers these days as it clearly indicates what is working for your business/your clients and what needs some tweaking. But, analyzing hundreds of Google Analytics metrics is impossible for a marketing team.  So, you can use a Google Analytics template to track only the most important KPIs for your business. Stackby’s automated Google Sheets Analytics report template takes away all the hassle of reporting and helps you track the KPIs on its own, without the need of entering numbers manually.  With our Google Analytics reporting template, you can combine all your Google Analytics data (Universal Analytics and GA4) from all other marketing channels so that you can identify how your marketing strategies are performing. What is Included in Stackby’s Google Analytics Report Template? Stackby’s Google Analytics Report template allows you to track the User data, Sessions data, and Traffic data from all your marketing channels based on the View ID. It includes three API Columns that let you connect with your Google Analytics Account using an API key.  Users API column: Enables you to get users by View ID Traffic API column: Enables you to get traffic by View ID Sessions API column: Enables you to get sessions by View ID Bring Data in Real-Time from your Google Analytics Account to Stackby You can use the API columns to bring data in real-time to your Stackby table. You can also schedule automation that will bring in data on the specified day and time. Here’s a short video that can help you create time-triggered automation –  https://youtu.be/7DLpBhMmF6c  Include Important KPIs in Your Report Google analytics report template also includes a JSON data explorer that allows you to choose which data you want to showcase in the report.  https://youtu.be/LJInFCGb1gA  Different Views for Different KPIs Manage your Users, Traffic, and Sessions Data separately in different Views with our Google Analytics Report template.  Reporting Controls: This view includes a brief summary of all the main Google Analytics metrics like the percentage of new sessions, new users, sessions per user, etc.  Users and Traffic: This view includes User data from Google Analytics such as the percentage of new sessions, new users, sessions per user, etc.  Sessions: This view includes all the metrics related to sessions such as hits, sessions, average session duration, bounces, bounce rate, etc.  Monthly Cards: This view gives you an overview of the top Google Analytics metrics in the form of cards that are easy to understand.  Share Google Analytics Report with your Clients Easily Stackby not only provides you with a centralized platform where you can collect all KPIs from different marketing channels but it also provides you with a collaborative platform where you can collaborate with your team or your clients and share real-time reports with them using the individual view share links on your toolbar.  Why is it essential to use Google Analytics? Unlike several digital analytics services, Google Analytics is available free of cost! Let’s see why it’s so important to sign up for this service. Reports website metrics, including page views, pages per visit, bounce rate, average time on site, and new visits. Helps you understand which channels have directed the most traffic to your website. Gives you an idea of the most common keywords used to access your website.  Allows you to track if a user completes a specific action on your website, that is, the website’s conversion rate. Monitors which users mostly use devices to access your website. Analyses your website content and the effectiveness of your marketing campaigns. Helps you understand which strategies are working and bringing the maximum returns. Combined with easy access and a user-friendly interface, Google Analytics has become the go-to tool for users worldwide! Other SEO Templates from Stackby: On-page SEO Reporting Template  SEO Backlink Analysis Template  Google Search Console Reporting Template  Google E-Commerce Reporting Template 

Suppose you are given the option to read an article about a product or service and watch a video. In that case, there is a high probability that you will be inclined to watch the video. Videos are visually engaging and far more effective in conveying the same message. Hence, the popularity of YouTube does not come as a huge surprise!  You can be a teenager looking for your favorite phone or a couple furnishing your dream house. It does not matter which age group you belong to or what you are looking for - Everyone turns to YouTube for everything! Therefore, having a YouTube channel is a must for businesses and so is the YouTube Channel Metrics Template.  Hence, any company cannot afford to ignore marketing on YouTube! A meticulously designed and well-planned YouTube channel can boost your sales and revenue overnight. YouTube is the second largest search engine (after Google!) on the internet. No doubt, there are 32 Million YouTube Channels (as of 2020). If you are still not convinced, let’s see why having a substantial presence on YouTube is so essential for any business: As already stated, almost everyone prefers videos over written content YouTube videos drive a significant amount of traffic and increase brand awareness. Regular updates on your company’s YouTube channel will increase customer engagement and familiarity with your company among customers. Videos on YouTube allow you to convey more information about your product within a shorter period. Customers are more likely to revisit your channel to watch videos that revisit to read articles. It is an excellent opportunity for your sales and marketing team to unleash their creative potential! YouTube will always be there! The content you create and upload on YouTube is always available, even for future potential customers. Wondering how to attract more users to your YouTube channel and maximize your views? Here are some tips: Create and upload engaging, interactive video content. Choose your video title carefully to attract the attention of customers. Add quality descriptions and tags to your videos. Use SEO techniques for your YouTube channel. Promote your videos on multiple platforms, including social media. Considering the advantages of creating and having a YouTube channel, you must plan and execute your YouTube strategy carefully and keep track of YouTube metrics to gauge your videos’ performance.  We can help you with that! With Stackby’s YouTube Channel Metrics Template, you can track channel metrics on the template youtube dashboard. The template will keep track of youtube browse features and allow you to: Track the videos uploaded on your YouTube channels. Store the title and description of each video. Record the number of videos in each channel and the number of subscribers of the corresponding channel. Record the number of views up to date. Check if it’s made for kids or not. Monitor and update the details as and when necessary. You can use the YouTube Channel Metrics Template for your own channel or even use it to track your competitor's channels. If you want to manage your video production & track individual video metrics on YouTube, check out this Video Production Planning & Tracking Template .  

Running Facebook ad campaigns has been proven to be very effective with high conversion rates of leads into customers. However, running Facebook campaigns can be highly stressful as well. This is why a Facebook Ad Campaign Template is integral for any business. An easy way to manage multiple campaigns and their unending details is to use Facebook ad templates. Why do you need a Facebook Ad Campaigns template? Facebook campaigns can be equal parts stressful and equal parts rewarding. Managing all the little details along with tracking different KPIs and campaign metrics can prove to be a little too much to handle. An easy way to do this is to have all of your information at one place and categorize it in a way that you can access it whenever you want. Facebook ad templates are a perfect fit for your requirements! You can easily plan and manage your Facebook ad campaigns; along with tracking your campaign metrics in real-time with a Facebook campaign management template. What is Included in Facebook Ads Campaign Planning Template? The template helps you keep a track of Facebook Ads, Accounts, Campaigns, and Adsets. It includes Facebook Ads API that helps you bring – Facebook Ads data for different campaigns based on Ad IDs Facebook Accounts data based on different Account IDs Facebook Campaigns data based on different Campaign IDs Facebook Adsets data based on different Adset IDs Ads Table: This table stores all the important KPIs related to Facebook Ads such as:  CPM CPC Unique Clicks Ad Text Assets Status  Ad Header Status of Ad (Active, Inactive, Preparing) Due Date Campaigns  Leads, etc.  Accounts: This table stores all the important KPIs related to your Facebook Ad Accounts such as CPC, spending, CTR, Clicks, and impressions, and also enables you to bring the Ad Ids.  Campaigns: This table stores all the data and important metrics related to your Facebook Ad Campaigns such as Ads, Adsets, CPM, CPC, Date of Starting, Date of Stopping, Clicks, Impressions, etc.  Adsets: This table stores all the data related to Facebook Adsets such as budget, total ads in an adset, location, target audience, age of target audience, start date, CPM, impressions, CPC, spending, and clicks.  Track Facebook Ads based on their Status Stackby’s Facebook Ads planning template includes a Kanban view that helps you visualize all your Facebook Ads based on their status, that is, active, preparing, inactive, closed, etc.  Track different Ad Campaigns based on their Start Date The Facebook Ads Campaign template also includes a Calendar view that helps you visualize the different starting points of your ad campaigns.  Read more: Customizing your Stack using different Layouts (Views) Create a Facebook Ads Reporting Tool and Share it with your Clients/Team If you want to track the important KPIs of different Facebook Ads run by your team, our Facebook Ads Campaign Template makes it possible for you. It includes an Ads Reporting view that enables you to track all the important KPIs related to Facebook Ads such as:  CPC Starting date Stopping date CPM Unique Clicks Number of Clicks, etc.  Schedule API with Automatic Time-Triggers No need to manually update your Facebook Ads tracker. Just click on the clock icon beside the name of your API column and set the day and time of automation that will fetch the data from your Facebook Ads account and add it automatically to the respective columns.  Watch: How to set up time-triggered automation for the API column type  How to Create an Effective Facebook Ads Campaign 1. Identify your target personas: You must create a persona for your ideal customer that will help you understand their pain points, interests, and preferences and provide ads that would appeal to them.  2. Brainstorm: Once you know your audience, you can now search on Google and other online resources to find out what kind of ads you can create.  3. Choose your bait: This is when you create compelling content that would trigger your audience to buy your product/service. You can use power words, action words, storytelling, etc. to create your Facebook ad campaign.  4. Design creatives: Powerful words, combined with incredible designs make a perfect Facebook ad campaign. So the last step is to work on ad creatives.  How to Use Facebook Ad Campaign Template? Copy this template to your Stackby workspace. Make sure you have integrated Facebook Ads API to your Workspace using the API key.  Bring your Facebook Ads Data to Stacky using API columns based on respective IDs.  Enter data such as ad assets, ad headers, and ad text, and log the status of each ad.   Categorize your campaigns and paste the links of the ads that are running under that campaign. Track the most important KPIs of different Facebook Ads Campaigns in one place using our JSON data explorer.  Schedule data fetch using time-triggered automation and bring data in real-time to your tables.  Watch: How to use JSON Data Explorer in Stackby  A well-designed facebook campaign might get hectic to manage, but with this Facebook Campaign template - you can efficiently manage and track your Facebook ad campaigns in a single place. Collaborate & share with your team or clients, and get the most bang for the buck. Automate your Facebook ad metrics tracking, and focus on building awesome ads with the Facebook Ad Campaigns Template. Check out this awesome tutorial video to learn how to manage your Facebook ads.   Other automation enabled Stackby templates: Google Analytics Report Template  On-page SEO Reporting Template  SEO Backlink Analysis Template  Facebook Posts Tracker Template 

Consider the following statistics. Currently, Facebook is the world’s top social networking site with more than 2.7 billion monthly users (That’s 35 % of the population!). Almost 60 percent of the users visit the site every day, and around 80 million businesses use Facebook Business Pages. Apart from social networking, people today use Facebook for finding out about their favourite products, new launches, and even customer service in some cases.  Hence, having a wide presence on Facebook has now become a precondition for the success of any company. If your Facebook strategy is not well planned and executed, you are bound to miss out on a large number of potential customers. That’s where our Facebook Posts Template can be of help. Companies can use both Facebook Groups and or Facebook Pages/Business Pages to launch or promote their products and services. Before we go any further, let’s understand why Facebook posts are so important: As the statistical data already shows, you can reach billions of potential customers with the click of a single button! This increases brand awareness to a large extent. It is extremely cost-effective. You can start your own Facebook Business Page for free! Continuously uploading engaging and attractive posts on your Facebook page can help enhance brand loyalty. Facebook posts drive traffic to your website.  Help you monitor and analyze your competitors, capitalize on their weaknesses, and learn from their strengths. Allow you to engage with other businesses too. Give you a better understanding of your customer base, which allows you to customize your marketing strategy. A key aspect of successful Facebook marketing is engagement. Your Facebook post should be so creative and engaging that the customer will feel compelled to react and respond to it. They will further share the post with their friends and co-workers if they connect with it. However, keeping track of Facebook metrics can be a challenging task! Since it is so crucial to your success, Stackby has developed an analytics report template to make your job easier. Use Stackby’s Facebook Posts Template to track and analyze the performance of your Facebook posts. With a large number of Facebook page templates available, why should you choose us? Here’s why. Using our Facebook Posts template, you can: Keep track of all your Facebook posts. Monitor the status of each post (Not Started/ In Draft/ Published). Record the date on which each post was uploaded. Assign a Post ID for easier tracking. Store the graphical assets associated with each post. Track the number of impressions and engaged users. Monitor the number of clicks, likes, and love responses. Keep track of the posts on the template’s in-built publishing calendar. Monitor and update the details as and when necessary. Analyzing and monitoring post metrics will help you understand which content and strategy are working in your favour. Use Stackby’s Facebook posts template today and notice the difference! If you're also running paid ads on Facebook, check out our Facebook Ad Campaigns template.   

Measure all your product's marketing and growth channels with this easy to use traction channels template. 

Keywords play a vital role in content creation and to bring out the website from other competitors. Using relevant keywords in your content is as necessary as writing down the correct information. The analysis of keywords is a crucial step that has to be performed to bring out the best keywords from the competitors’ other content The keyword research template will help you find and manage all the keywords from different sites and let you know how many keywords have been used in each site’s content and frequency with the help of SerpStat's API.  It is easy to perform keyword analysis when you have every site’s information available in one place and all the keyword’s status in the other column. Combine it with SEO plan template will make your work easy and help you in managing your keywords. Why should you conduct & automate Keyword Analysis as a SEO Specialist? Keywords are the key to make your content or campaign shine out among other competitors. It is important to have keyword analysis because it allows you to: Spend efficiently: With keyword analysis, you would know what the crucial keywords are and in which words to spend your money.  Eye trends: Relevant keywords that are on the trend will help you in attracting an audience.  Increase conversions: Identifying and using well-converting keywords will help you in getting a better return on investment.  Prioritize your time: With a keyword analysis template, it is easy to find relevant keywords. You would manage your time that otherwise wouldn’t be possible if there was no keyword analysis template. Find new markets: Use keyword analysis to find new leads and increase your horizon. Despite all these advantages, most marketers do not spare enough time and money on keyword analysis because it consumes a lot of time.  But with the help of this SEO strategy template, you can save a lot of time by getting to the relevant keywords in no time and automatically tracking the details (volume, difficulty etc.), making you more productive.  Search and find your relevant keywords with the help of this SEO Strategy template and create your content calendar on that basis. It will help you effectively strategize your time and work schedule, and your money would be spent on the keywords that are worth the effort. 

Boost your website’s search engine optimization with this backlink analysis template. SEO is carried out on multiple fronts and consists of several aspects and techniques. Backlinks form an essential part of any effective SEO strategy. They help you discover which websites fall in your niche and share the same audience.  What are backlinks? Backlinks are links from a page on a website to another website. It is a very common concept in search engine optimization and contributes to the ranking of a website on a search engine. Put in simple terms, when a web page links to any other page, it is called a backlink. There are two types of links that you must know of - nofollow links and dofollow links. Nofollow links do not contribute to the ranking of a webpage. The presence of a nofollow tag tells the search engine to ignore that link. On the other hand, dofollow links are links without a nofollow tag. It is the default state of any link. How will backlinks help you? If you’re going to spend your time and resources developing and maintaining quality backlinks, then it’s good to know how they will help your business: The number of backlinks indicates the popularity of your website. Quality links from authoritative websites add credibility to your web page. They tell a search engine that others vouch for and refer to your web page. Drive traffic to your website, which leads to increased awareness about your company or product. Increase the web presence and visibility of your website. For a backlink to significantly contribute to your company website’s search engine ranking, it should be from an authoritative, relevant, and quality site. Analyzing your website’s backlink profile enables you to understand if your current strategy is working in your favor. What is Serpstat? Serpstat SEO is a tool that can be used by your marketing team to conduct comprehensive SEO analysis and SEO rank reporting of your website, including backlink audit and analysis. However, keeping track and monitoring all the backlink analysis-related data can sometimes be challenging. This is why we, at Stackby, developed an SEO Backlink Analysis Template! With our SEO link analysis reports template, you can import and integrate all your backlink data from Serpstat with the click of a single button! Out of all the available analytic report templates available, here’s why you should choose us. How will Stackby’s SEO Backlink Analysis Template Help You? With this template, you will be able to: Keep track of the backlink analysis of all your websites. Monitor the total outlines, external domains, and referring IPs. Track the dofollow and nofollow links data. Record the referring links and referring domains. Create a backlink analysis report for stakeholders or managers.  Monitor and update other backlink analysis data as and when required. What are the Features of SEO Backlink Analysis Template? #1 Analyze your competitors: Discover who are your top competitors and have the same backlinks as you.  #2 Find opportunities: Tap into the missed backlink opportunities by checking the backlinks of your competitors.  #3 Analyze and Report: Generate a backlink analysis report and share it with your team. You can change the SEO analysis report format based on your business requirements.  Monitor all your web pages’ backlink profiles from a single interface with minimum effort! Use our free template today!  Other SEO Templates: Keyword Research template: to automate your keyword research and content planning process SEO Keyword Tracker template: to track your domain’s num b er of keywords

Keyword Research is the most critical part of SEO. If you’re looking to streamline your keyword research process, then our free keyword research template is the perfect addition to your SEO arsenal. How to leverage Keyword Research Template Directly fetch metrics like search volume, CPC, keyword difficulty, and more from Serpstat or SEMRush. You just need to authorize your account using an API key from those services.  Group your keyword using labels. This allows you to group keywords depending on the difficulty and other parameters.  Collaborate with your team adding their email or sharing them the URL.  Here are a few tips to keep in mind when doing keyword research Keyword difficulty scores might not be 100% accurate. Hence always ensure to check the competition yourself by doing keyword research.  If you’re starting out, ensure to focus on long-tail keywords. Even though the search volumes might be low, it can give you higher conversions.  A great hack to find keywords is extracting the organic keywords of the post ranking on the first position.  To use the automated keyword research template, just create a free account on Stackby and click on the “Copy Stack” button.  Achieve your SEO & Content goals swiftly with the Keyword Research Template.

Are you stuck in a situation where you have sent an email campaign to your prospects and then realize it has some errors in it? Don't worry because everyone in this work has been there at least once. So don't you agree that testing a copy of your email before sending it will solve this problem? Stackby's Email Testing Checking Template will ensure that the emails you send are free from all errors. What is Email Campaign Testing? An email campaign is a form of marketing that requires you to send emails to your potential or current customers. An email sent to a group of potential customers is known as email marketing. It is used to send advertisements, sales promotions, discount offers, requesting business, etc.  Email campaign testing is done to find out which of the campaigns is working out well and whether they are error-free or not. What will Stackby's Email Campaign Testing Checking Template Offer? It is simple, flexible, easy to understand, and can be molded according to our needs. It assists you in maintaining the quality of the email send-outs by making you realize any errors early. You can send the URL to your team so that the final copy of the mail. Keep a check on what parts of the email are tested and whatnot. For example, Heading, main body, several paragraphs, end line, subject line, etc. It is easily usable on a mobile phone and can be viewed anytime. Who Will Find This Template Useful? All organizations that want to advertise their company or products, universities, colleges, or anyone who feels they can reach their target customers via email can use this template.

Email is still one of the most effective ways to market your service or product. Whether you are an agency, lead generation company, a marketer or a sales person, I bet it becomes a tad confusing when you have to choose the appropriate copy for your email campaign. You are also concerned if you have used it previously or whether you made the right selection. That’s where Stackby can help you out! Our Copy Management Template was created specially for this scenario. Use this email Copy Management Template to plan and maintain your email copies and allocate it to the appropriate campaign. So that is 90% of your work done in advance. What remains is just adding it to the email campaign manager to send it to relevant contacts.  This email copy management template is simple and lets you know the instances you used a template from the campaign and particular campaign it was used for. The Copy Management Template also helps you stagger the templates for different campaigns and makes the process easier for your marketing team.

Monitor your email campaign metrics using MailChimp API integration capabilities of our Email Campaign Tracking Template.  Now that you are actively sending email campaigns through MailChimp, you want to know how your campaigns are doing. Instead of going to each campaign and manually picking up the data, use this template to pull in your campaigns’ details automatically via MailChimp integration.  Monitor details of your campaign such as sent, open, unique open, clicks and subscriber click rate/numbers, etc. with the Email Campaign Tracking Template.

With new companies emerging by the hour and achieving success, the competition for any available market is bound to increase rapidly. Competition drives innovation and creativity and gives you that extra push that’s needed to boost sales and revenue. There is no field or aspect of business that has been left untouched by competition. What is competitor research and analysis? When you identify, analyze, and research your competitor’s products, business plans, and marketing strategies, it is called competitor analysis. Before we move any further, let’s understand its importance. Why is competitor analysis critical? In the current market climate, you won’t find a single successful company that hasn’t devoted a significant portion of its product competitor analysis resources. The question is, why? Competitor analysis is critical as it: Determines the strengths of your competitor’s product. You can use this information to analyze and improve your product. Points out the weaknesses of the same, giving you an edge over your competitor. It helps you estimate your sales and returns by keeping track of the various players in the market. Allows you to research and eventually adopt the best practices in every aspect of the business by analyzing your competition strategies. It gives you an idea of the current and upcoming marketing trends to plan and implement your business accordingly. Competition can be both direct and indirect. Regardless of the type of competition or the size of your business, it is clear that no company can afford to ignore the numerous advantages associated with competitor analysis. However, with an expanding market and companies stepping up to conquer it, keeping track of all your competitors can be quite a hassle. That’s why we’re here. Our Product Competitor Analysis Template, also known as competitive analysis template, helps you to: Record detailed information of all your competitors on a single platform.  Store the website URL of your competitor for future use. Track the products launched by each competitor and the average price associated with each product for comparison. Store the type of each product. Keep detailed records of the strengths and weaknesses of each product. Track the marketing strategies and channels associated with each for all your competitors. Monitor the popularity of your competitor’s product. Create a checklist to understand which features are associated with which competitor’s product. Track the number of competitors for each type of product. Monitor, track, and update the details regularly. Stay ahead of the curve by keeping an eye out for the competition effortlessly with our Product Competitor Analysis Template.

Management of a firm’s marketing assets leads to better returns during the firm’s asset recovery period. The Marketing Assets Management Template is here to assist your firm in the firm’s asset management to ensure this.  What is Marketing Asset Management? Marketing asset management is the management and maintenance of the company’s assets with the help of software and applications. The asset, tangible or intangible, needs to be monitored so that the returns are profitable for the firm in question. Stackby’s Marketing Asset Management simplifies the work required by providing a pre-made template that can be easily adjusted according to the company's requirements.     How is Stackby’s Marketing Assets Management Template useful? The template helps the firm track its assets with ease. It marks the dates and its proprietorships.  The provision of the description of the asset and its nature and the category it belongs to makes it easier to find the asset whenever necessary. The promotion of the asset through its descriptive and supporting articles makes it easier to track its effects, changes, and public reception.  The feature of monitoring webinars makes it easier for the firm to learn the use of the assets and their functions. The review of the asset in any form, be it blogs, pots, logos, or simple data arrangement, is made possible by monitoring its ratings. Due to this, the product can be improved to the marketing department's requirements. Marketing asset management is made easier with the navigation of the marketing essentials along with the number of products in use.  Moreover, the change, depreciation, and replacements of these assets can be easily updated through the help of the template. Who will find the use of this template? Marketing and Advertising companies will mostly be finding this template useful. Other firms working in the technological and the hospitality field may also be finding this template useful to keep track of their assets in any form.

Every company needs to market their products or services in order to grab the attention of the target customers. Without marketing, people won't be informed about the product and the company itself making it next to impossible to cultivate brand awareness. All your marketing efforts need to have a marketing plan to achieve results and our Marketing Plan Template to ensure execution of these efforts without a hitch.  Creating your own marketing plan is worth each and every minute of your time because let’s face it – a business without a marketing plan is like a house without a blueprint. Nowadays, marketing can be done in numerous ways. The most used platforms for marketing are Social media like Twitter, Instagram, Facebook and LinkedIn, in addition to the more traditional modes such as YouTube, Television and Newspapers. Influencer marketing is the rage at the moment wherein brands ask multiple influencers or actors/actresses to endorse their products. All this leads to a very important question. Why do you Need a Marketing Plan? A Marketing plan is the right way to create achievable goals for your business/product. With a marketing plan, you know what to expect out of your marketing efforts. It also helps you gain a clearer view of the critical aspects of marketing you need to focus on. Last, but not the least, it helps be more consistent with your marketing efforts. Sometimes, however, it might become a bit frantic to track all the information regarding marketing plans on different platforms. That’s where our Marketing Plan Template comes in. A marketing plan template from Stackby will help you keep track of the marketing plans and manage them in a single platform with easier accessibility. Who Will this template be useful for? This free marketing plan template will be useful for marketing managers, marketing teams, business owners, freelancers, SMEs, or any organization looking to market themselves or their products. How will Stackby’s Marketing Plan Template help you? Stackby’s marketing plan template will allow you to track details of all the marketing plans that the company has and other related information, thereby, making the management part all the more easier.  With Stackby’s marketing plan template, you can: Categorize your multiple marketing efforts at one place under the initiatives row Easily track the starting and ending dates of your different initiatives You can also keep track of the status of the initiative under the stage row – might be live, completed, in process, planning stage or just cancelled. You can easily get hold of the person who has been leading any of the initiatives under task owner. You can also check out what are the goals for each of your marketing initiatives. It is also easy for you to check which marketing initiative is utilizing which platform. Keep track of the following process of each of your marketing initiatives. Keep an easy track of different metrics related to your initiatives – total number of clicks, conversion, conversion rate, your budget, expenditure, targeted CPA, etc. You also get this template in the Kanban view for easier access and lookup. You can also categorize different initiatives according to your understanding by creating multiple sheets in your stack. Other than this, Stackby’s free marketing plan templates are completely customizable and made for your ease of working.  A few templates that can be used in tandem with Marketing Plan Template are Campaign Management, Social Media Management and Blog Content Calendar 

Let’s face it, running a podcast is hard, especially when you’re starting out. You need to have an effective plan in place to really see any sustainable results from your effort. This is right from thinking about an episode idea to publishing and tracking its results. At StackBy, we know how hard this is. Hence, we’ve created this podcast planning template. It covers everything from tracking your podcast episodes, guests, sponsorships, and more. Here’s we’ve tried to cover all major elements in the podcast planning template. The template is divided into five different sheets - Podcast Episodes - This sheet allows how to track the progress of each podcast idea, right from prospecting to when it goes live. You can sort by date, podcast status and even by the host (in case multiple people are collaborating on a single podcast) Guests - This sheet helps you track the guests you’ve tried to approach and additional details like Job title, Company Name, and more. Transcript - If you convert each episode into a transcript, this sheet will be very useful. You can use it to track the status of the transcript, especially when you’ve had the task outsourced. Podcast Sponsorships - It lets you track all the current sponsorships and invoices. Podcast ad units - Helps you map the ad units with the companies. If you want to use the podcast editorial calendar template, just create a free account on Stackby and click on “Copy Stack”. StackBy helps non-technical folks make the most out of spreadsheets. It allows you to build and customize solutions the way you want. Happy Podcasting!

In the era of digital and technological revolution, your entire world can be reduced to the screen of a tablet! From shopping for everyday groceries to buying a car, we resort to the online world for literally everything! So, the companies selling their products and services have to ensure that the user experience of their website is flawless if they want customers to be loyal to their brand in the long run. A company’s primary online presence is its website. The website is used to launch and sell products and provide customer service. Now, consider a situation where you want to buy a company’s product. The first thing you’ll do is visit their website. However, if it takes too long for the website to load, there is a high chance that you will change your mind and switch to another brand. This clearly depicts the need for peak website performance and the inclusion of our Website Performance Management Template.  Every company monitors and manages particular aspects of their website to ensure that it is optimized to the max. This is website performance management. Website performance management is analyzing and monitoring the website to make sure that it interacts seamlessly with users. Why is it important? Ensures that the site’s content does not take too long to load. Enhances customer experience. Reduces bounce rates and, in turn, increases customer retention and contributes to brand loyalty. Increases the number of visits and conversions to your website. Creates a good impression and improves brand perception. How does Google’s PageSpeed Insights help? PageSpeed Insights is a tool that analyses your website and highlights the issues causing the low speed and performance of your website. It performs this function for both the mobile and desktop versions of your website. With PageSpeed Insights, you can conduct an on-page performance audit of your website to gauge its speed and improve its SEO rank. Once you’ve perfected your performance management plan, executing and keeping track of everything is key to success. That’s where our Website Performance Management Template comes in.  With Stackby’s Website Performance Management Template, you can integrate your website performance data from PageSpeed Insights and keep track and update each detail from a single interface! Using Stackby’s Website Performance Management Template, you will be able to: Track the performance of your website without any hassle! Store a list of the websites whose performance you’re tracking and analyzing. Import performance analysis data from PageSpeed Insights. Record the total byte weight and input latency. Monitor the request count and transfer sizes. Keep track of the bootup time. Record and monitor the speed index. Update the records to get a real-time analysis of your website’s performance. Stackby’s state-of-the-art performance review template will make website performance management a walk in the park for your SEO & marketing team!

SEO, or Search Engine Optimization, is the strategy used to optimize the content of your website to increase its visibility and ranking in organic search engine results. SEO increases the quality and quantity of traffic through your website. When a person looks for something on a search engine, the latter crawls through websites looking for content that matches the keywords entered by the user. Your job is to make sure that the search engine picks and displays your website first if it matches the user’s query. Why is SEO important? Companies across the globe are devoting increasing time and resources to SEO in recent times. The question arises: why? SEO focuses on organic results which are considered by users to be more credible and generate far more traffic than paid advertisements. It increases visibility and enhances the user experience to a large extent. It increases traffic to your website, which can lead to greater conversions. Effective SEO can give you that extra edge over your competitor. Allows you to understand what users search for and optimize your website content accordingly. It is a cost-effective strategy to increase brand awareness and loyalty. Thus, SEO is the cornerstone of online marketing and brand awareness and Stackby’s On-page SEO Reporting Template serves as the foundation for SEO Success.  What is On-Page SEO? When you optimize the contents of your website itself to increase website traffic, it is called on-page SEO. On the other hand, when you optimize content by taking actions outside your website, it is called off-page SEO. External backlinks form a part of off-page SEO. What is covered under on-page SEO? Use of keywords in your website content and URL. Tracking the speed of your web pages. Adding a meta description to your article content. Adding paragraph subheadings (H1, H2) to enhance user experience. Perfect your website using all such methods and move on to off-page and technical SEO. Mastering the art of SEO and keeping track of every aspect can be a daunting task. That’s why we’re here. Stackby’s Website SEO Performance Tracking Template is tailor-made to assist you in your SEO strategy! With Google PageSpeed API integration, this Website SEO reporting template will track your SEO reports and help you optimize your website in real-time by allowing you to: Keep track of every page or website that is a part of your SEO process. Record the document title and meta description used on the website. Record and update the SEO audit score. Monitor the crawlable and canonical aspects of the website. Monitor and update all SEO related data as and when required. Now keep track of every detail of your website's technical SEO process with the On-page SEO Reporting template. Use it in tandem with Website Performance Tracking template to cover both performance and SEO metrics with Google PageSpeed API integration. 

If you are given a choice between reading a long-winded description of a product or watching a YouTube video on the same, there is a high probability that you will choose the latter.  Videos allow an individual to express their ideas and a company to showcase their products in a visual, interactive, and engaging format. Videos are easy to understand and drive traffic to your company’s website. They are easily searchable and allow companies to showcase their products uniquely. You can reach a wider audience with a YouTube channel’s help and analyse the performance of these videos via YouTube metrics. However, planning and producing a video is not a simple endeavour. From the type of video, the video content to its budget allocation, video production planning requires careful consideration of several factors. After the video has been produced and uploaded, its performance needs to be analysed as well in order to understand if the video production’s current strategy is working. YouTube metrics such as the number of views, likes, dislikes, comments, etc. give creators an idea about the video’s overall impact. However, planning the production of a video and tracking video metrics is a herculean task which requires a great deal of acute planning and management. With multiple videos and a wide range of metrics data, tracking everything can be quite a handful.  Well, don’t worry! Stackby is here with a solution for you! We have created a video production template for you! Whether you run your own YouTube channel or a video production agency, this template is the perfect partner for video production activities. Here’s how you can use the template to streamline your production process and monitor YouTube video metrics in a single place. The template allows you to: Record the details of all the videos on a single platform. Store the details of the brand concerning each video. Record the type of each video in the list. It can be a trailer, snippet, etc. Collaborate with your video production team to manage the process end-to-end.  Add the title of the video to the template itself.  Record the duration of the video in the video production planning template. Maintain and update the details as and when required. The template can also be viewed in Kanban style which will help you to get clearer and quicker access to multiple information about a certain video. You can also use the video production template to track the video metrics and manage video reporting in the same place.  All you have to do is integrate a column with YouTube API. This will allow you to pull in metrics data directly to the corresponding row. You can choose which information you want to look at, and refer to it anytime to get the latest data. You can track and monitor the number of likes, dislikes, views, comments, etc. and even bring title, description, video tags and more. This API can be scheduled for auto-updation which allows you to kick back and assess YouTube performance in real-time If you're a video production team or running a YouTube channel, the Video Production Planning & Tracking template is a must have to ensure smooth workflows.

Are you looking for new and innovative methods to increase the sale of your product and see your company grow? Let us introduce you to growth hacking experiments and the Growth Hacking Experiments Template. What are growth hacking experiments? Growth hacking is a relatively new concept. As the word suggests, growth hacking is solely concerned with the company’s growth. It involves a process where several experiments are conducted across a variety of channels to grow a business and expand its customer base. The concept of growth hacking has been around for a few years and is a significant reason behind the success of some very well-known start-up companies. It is less concerned with the process and more focused on the ultimate goal. While traditional marketing techniques aim to increase the traffic through your website, growth hacking, or growth marketing focuses on the entire customer journey. Growth hackers use data to track customers through their journey and conduct various experiments at each level to increase the overall growth of the company. Growth hacking is a data-driven, full-funnel marketing strategy! You may be wondering what the funnel is? Let’s breakdown the various parts of a growth hacking funnel: Awareness: Knowledge about your product. Are people aware of your product? Acquisition: The step of first engagement. What do customers see when they sign up? Activation: Did they sign-up for your product? What can you do to increase the chances that they will try out your product? Retention: Do they come back and buy again? What can you do to increase customer retention? Referral: Did they refer the product to their friends? How can you turn your current customers into channels of marketing? Revenue: How can you increase the revenue stream of your company? Due to its dynamic and experimental nature, keeping track of the entire process of growth hacking experimentation can be chaotic. Here’s Stackby’s Growth Hacking Experiments Template to the rescue! With our customizable Growth Hacking Experiments Template, you can create, strategize, and implement your growth hacks with immense ease! Using the growth hacking template, you can: Record all the growth hacking experiments planned and conducted. Add notes to each one for a better understanding of the process. Assign a category to each experiment (User Acquisition/ Automation/ Management/ Marketing/ Promotional Offer). Keep track of the channels on which the growth hacks are applied (Facebook/ Twitter/ Instagram/ Email/ Paid Ads/ Product Interactions/ LinkedIn). Track the funnel impact of each growth hack (High/ Medium/ Low). Assign a team to each experiment. Store the graphics related to each growth hacking experiment. Track the start and end date of each and monitor the status of the same (Yet to Start/ Planning/ Ongoing/ Completed). The Growth Hacking Experiment Template is highly customizable and can be modified to vibrate at the same frequency as your experiment, thereby ensuring that the whole workflow is as smooth as possible. Moreover, the recursive tasks can be automated for maximum efficiency. Brainstorm ideas and experiments and implement them with minimum effort with Stackby’s Growth Hacking Experiments Template!

Are you finding it tough to keep track of your email campaigns? Do you often struggle to organize all the necessary details to ensure the success of your marketing strategy? If you answer yes to these questions, it is time to try out Email Marketing Calendar Template by Stackby. This template is the perfect solution to simplify your email campaign management, ensuring you never miss a beat. It is a user-friendly and versatile tool that will help you to stay organized and manage your email marketing strategy in the best possible manner. So, let's uncover further details about this outstanding Email Marketing Template in the forthcoming sections:  What is an Email Campaign?  An email campaign refers to an effective marketing strategy that involves sending emails to prospective and existing customers to enhance brand loyalty and awareness. Why is Email Marketing Important? Many people think that email marketing has become outdated these days. But it is far from reality! It is still one of the most powerful techniques to use. Here are a few reasons for this popularity: It offers personalization, which lets you send tailored messages to your customers, boosting conversion chances. With its aid, you can build one-on-one customer relationships, enhancing customer retention and brand loyalty. It is straightforward to use. Using this strategy, you can easily reach out to your targeted audience.  How to Make an Email Marketing Template?  To create an email marketing template, consider your target audience, the design elements, the email's purpose, and the call to action. Stackby's Email Marketing Calendar Template comes with all these elements, and it is easily tailored to fit the unique requirements of your business. About Stackby's Email Marketing Calendar Template. Stackby's Email Marketing Calendar Template is a one-of-a-kind solution for all your marketing needs. It is designed intelligently to fulfill your objectives with the tap of a button . Who is This Email Marketing Calendar Template for? Our Email Marketing Template is ideal for anyone looking forward to planning, organizing, and tracking all their email marketing campaigns. So, whether you are a business owner, a marketer, or a cross-functional team member, you can try using this amazing product to make your email campaign management a breeze. Why Do You Need Stackby's Email Marketing Calendar Template? To keep a comprehensive record of every email campaign. To assign a lead and set a specific goal for accomplishing tasks. To store the content and graphics attached to each email campaign. To keep track of the total number of emails sent, clicked, opened, etc. To evaluate and store the open email rate, user conversion, along with deliverability. To segment the target group based on your strategy. To track the total subscribers in every segment. Keep a record of the start and end date of every campaign. To record the total number of paid users and sign-ups. To monitor and update each detail as needed. How to Use This Email Marketing Calendar Template? To use Stackby's Email Marketing Calendar Template, sign up for Stackby and create a new workspace. Once you get access to the template, customize it by adding or removing tables, modifying existing tables, and adjusting views to align with your specific objectives. Best Ways to Customize Our Email Marketing Calendar Template After copying our Email Marketing Template to your Stackby Workspace, you can tailor it as per you wish. Let's find out the ways in which you can do so: Add or Remove Fields: You can incorporate or delete any fields based on your preference. Create Custom Views: It allows you to custom views of your data, and thereby you can focus on specific information. Add or Remove Tables: This template allows you to add new tables or remove any existing ones as needed. Integrate with Other Tools: Stackby's Email Marketing Template is simple to integrate with other tools, like Mailchimp or Google Analytics. Automate Tasks: It also helps you automate repetitive tasks, such as sending reminder emails or updating data in your tables, thereby saving your efforts and time. Tables Included in Our Email Marketing Calendar Template Stacky's Email Marketing Calendar Template comes with three pre-built tables, which are as follows: Emails: You can use this table to track all your email campaigns in one place closely. It helps you to record the subject line, body - notes, send date, status, and other essential details for every email. Topics:It allows you to categorize your email campaigns by topic or theme. So, you can employ it to keep track of the distinct email types you send, such as newsletters, promotional emails, or event invitations. Segments: It assists you in segmenting your email list into different groups based on various criteria like engagement level, demographics, etc. Of course, these tables are just a starting point. However, you can further enhance the template by adding or importing additional tables based on your specific goals. For example, you can integrate API connectors to tools like MailChimp to automatically sync data between your email marketing platform and Stackby. This integration enables seamless data transfer and synchronization, streamlining your email campaign management. Furthermore, Stackby offers various other templates that you can link to the Email Marketing Calendar Template to create a comprehensive marketing workflow. For instance, you can connect the Content Calendar template to plan and coordinate your email content with other marketing activities. By leveraging the interconnected templates, you can have a holistic view of your marketing initiatives and ensure effective coordination across channels. Ready to Take Control of Your Email Marketing Campaigns and Improve Your ROI? With Stackby's Email Marketing Calendar Template, you will get access to a variety of tools that will assist you in planning, executing, and tracking your email campaign with ease. Say goodbye to scattered data and hello to streamlined, organized email marketing success with this fantastic solution. So, what are you waiting for? Try it out today! 

Do you know what the key to a great social media marketing strategy is? It is how you plan and organize it. No matter how well you know your audience, gauge your competition, or create compelling content, if you have not planned your tasks well, all your efforts are in vain. Here is a Social Media Calendar Template that will help you align your social media tasks and track how your social media posts are performing. Track Keep a track of what’s working for your social media channels and what’s not. Keep up with your quality and consistency using a social media calendar template. Regularise Prevent yourself from posting too much or too little on social media and never miss a post date again. Manage Administer all your social media channels from a single social media calendar template and ensure that you are not spamming one social media network and neglecting others. Research Never post a poorly structured or poorly researched post again. Check spellings, grammar, and punchlines instantly. What is a Social Media Calendar? A social media calendar is an overview of your upcoming social media posts. Some common elements of a social media calendar are: Date and time of when your post is going live Social media channels on which the post will be published Creative assets related to your social media post like images, videos, etc. Links, tags, or keywords included in the post Important metrics related to your social media posts Why use a Social Media Calendar? A social media calendar is a time-saving option. It helps you visualize the big picture and manage all your social media channels in one place. You can plan ahead and avoid multitasking. You can keep track of all the upcoming relevant moments and plan your posts accordingly. Last, but not least, you can create high-quality content every time and find out what’s working for you and what’s not. Our social media calendar template is designed to help you leverage all these benefits. If you are just beginning with creating a social media presence, you can also try our Social Media Planning and Design Template. How to create a social media calendar? Before you switch to using our pre-built social media calendar template, we want to share a few tips on how you can create a social media calendar. 1. Measure your current social media efforts. Start with setting up clear goals for your social media channels. Make sure you understand your audience, their demographics, and personas. Track your most successful posts and social media tactics. 2. Select your social media channels Which social media channels do you want to monitor? Review the best marketing strategies associated with each channel. 3. Decide what data you need to track Here are a few examples: post title, graphics, type of post, concept, channels, publish date, number likes, impressions, engagements, spendings, etc. 4. Create a workflow You must decide a few things like how often you want to post on each channel, the best time to post on each channel, team members responsible for posts, the process of brainstorming new content, and so on. 5. Collaborate with your team Once you have planned what you need to do and how it is time to bring all your team members to one platform. Stackby’s social media calendar template makes connecting and collaboration much easier. Stackby also provides security and permissions features that will help you keep your data safe and secure and ensure that only authorized people can access it. Who can use our Social Media Calendar Template? A social media calendar template is generally used by social media managers and teams. However, Stackby’s social media calendar template can be used by: Marketing teams who are managing different social media campaigns, Agencies who are working with multiple clients for social media management, Media organizations working to promote social media accounts of their clients, Bloggers who manage their social media channels, Business owners, social media influencers, and more! How will Stackby’s Social Media Calendar Template Help You? Our social media calendar template is designed to simplify the whole process of social media management. It helps you streamline your workflow in the following ways: Manage all your social media posts on one platform Store the images and graphics related to every post Monitor the type of posts you create for every social media channel (paid campaign, organic, evergreen content, etc) Track the leads associated with every social media post Track the status and publish date of social media posts Manage all your social media channels on one platform (number of posts, post titles, likes, etc) Track social media metrics related to every channel (likes, shares or retweets, impressions, engagements, engagement rates, spendings, cost per engagement, etc) Brainstorm social media post ideas with your team No matter what your Social Media strategy is, the Stackby Social Media Management Stack helps you manage social media campaigns easily. You can also use our YouTube Channel Analytics, Facebook Posts Tracker, Twitter Posts Tracker, and LinkedIn Ads Tracker Templates to manage your social media channels individually.  

From small business owners, new start-up ventures to established multinational companies, everyone dedicates a significant portion of their time and resources towards blogging. While new forms of online marketing are taking the digital world by storm, blogging continues to be one of the most trusted and widely used methods. In simple terms, a blog is an online journal or an informal article that gives detailed information on a particular topic or product. Why do companies spend time and money blogging about their products or services? Companies resort to a multitude of strategies to increase their presence and visibility on the world wide web. Blogging is one of them. So, how does blogging help a business grow? Increases the credibility of a company by acting as a source of relevant and authentic information. Plays a crucial role in Search Engine Optimization (SEO). The keywords used in your blog articles lead to high rankings in search engines like Google. Increases the demand for your product/ service by attracting potential customers. Contributes to enhancing brand loyalty and customer retention. Directs and increases traffic to your website. Benefits the company in the long term too as it is a permanent source of information. Keeping your blog content updated helps the customers follow the work of your company and, in turn, leads to better customer relationships. With social media marketing capturing most of the attention, it’s easy to forget about the impact of blogging. But blogs are the base that provides a strong foundation for the entire marketing strategy. This is where a blog editorial calendar template comes in handy. Are you a freelancer with an interest in writing blogs or a copywriter in an established company providing content writing services? Regardless of the category you fall in, creating content that meets your client’s expectations is your primary responsibility. So, what do you do if you have too many clients asking you to write multiple blogs for them? Having a hard time keeping track of everything? Well, don’t worry! With Stackby’s Blog Editorial Calendar Template, you can plan everything on a single interface! Our Blog Editorial Calendar Template will enable you to: Plan and manage your content writing work for multiple clients in one place. Keep track of your daily, weekly, and monthly schedule and deadlines with the in-built calendar in the blog editorial template. Monitor the blogs you and your team are currently working on and the level of difficulty of each. Record the average CPC of each article. Attach the graphics associated with each blog post and store the name of the designer. Attach the target persona of each article to ensure that the blog content meets the expectation of the client.With Stackby’s Blog Editorial Calendar Template, you can plan and optimize your content writing strategy with minimum effort and reap the maximum benefit! Combine it with automated keyword research template & content marketing distribution template, to take your content marketing workflows to the next level.  

Innovative, creative and eye-catching marketing campaigns are one of the key drivers of success for any venture. From social media marketing to interactive surveys, live videos to online advertisements, an effective and well-planned campaign management plan can change the face of your business overnight! And the easiest way to manage your campaigns is by using a marketing campaign tracker template. What are the key essentials for any marketing campaign management plan? Set a goal for your marketing campaign. Decide on your target audience. Set a budget for your campaign planning strategy. Decide on a platform/channel. Organize your team and divide the work. Determine the content. Track your marketing campaigns diligently. This will help you analyze whether a particular strategy from your campaign management plan is working for you. Respond and Improve. Customer testimonials are first-hand inputs that will determine how your campaign planning strategy is being received by the target audience. Update the same when the need arises. What is a Marketing Campaign Tracker Template? A marketing campaign tracker template is a pre-formatted document that helps you to keep track of multiple aspects of your campaigns in an easier and accessible manner. This template is customizable and can be tailored to suit your requirement. Why do you need a Marketing Campaign TrackerTemplate? Whether you are campaigning to attract new customers, increase your sales, advertise a new offer or improve brand loyalty, a marketing campaign requires meticulous campaign planning and execution. A marketing campaign tracker template is the answer to all your problems! A marketing campaign tracker template is a one-stop solution that keeps track of all your campaign planning work and helps you hit all the benchmarks to ensure that your marketing gets results. Here at Stackby, we will assist you in launching your marketing campaign with our well planned and time-tested marketing campaign tracker template. Who is this template for? This template is ideally suited for marketers, SEO agencies, startups and SMEs. The campaign tracker template has immense utility potential for all sectors that perform marketing related activities. How will Stackby’s Marketing Campaign Tracker Template help you? You can set campaign goals, assign campaign leaders and divide your campaigns among various platforms. Our campaign management template will make your job easier by allowing you to: Track the status of each of your marketing campaigns separately. Check the amount spent on each campaign till date to make sure you do not overshoot your budget. Keep track of the number of clicks. Keep track of the number of conversions and conversion rates. It assigns a conversion status to each campaign. You can decide which platform and strategy are bringing the best results for your company. Calculate your average CPA. Set a start and end date for your marketing campaign. Monitor and update your ad campaign management plan as and when required. You can switch to the Kanban or calendar mode to get a better overview of your campaign plan and deadlines. Use Stackby’s Marketing Campaign Tracking Template to plan, manage, and enrich your marketing campaign management experience like never before!You may also find these Templates useful: Ad Campaign Planning, Facebook Ad Campaign 

Gone are those days of maintaining spreadsheets and post-it notes to organize your PR clients or team. Now, sales, media, and PR professionals can manage their activities with the help of a Customer Relationship Management tool. This will help you streamline your daily tasks and keep all your PR contacts in one place.  What is the PR and Media CRM Template? Stackby brings an easy CRM tool that helps you monitor all your PR and media activities in one place. Here are 4 major benefits of using this template: You can manage your PR contacts: The CRM template allows you to store and manage all your PR and media contacts in one place. You can store all their information like contacts, social media, phone numbers, or even their birthdays! You can have consistent follow-ups: You do not have to go back and forth with your team or check your notes regarding your schedule. You can handle your appointments with your PR clients or contacts from this CRM only.  You can track your publications: If you want to remember which PR article was published at which channel, this CRM template is going to be very useful. It lets you track everything related to PR content such as authors, publish date, publishing channel, etc.  You can develop more personal relationships: The main aim of a CRM is to help you create better relations with your customers/ clients/ contacts. As you collect more and more information about your PR contacts or PR channels you can develop content that would be relevant to them. Thereby, increasing your chances of getting the exposure and making an impression on them at the same time.  Who can use Stackby’s PR and Media CRM Template? This template is useful for PR agencies, PR managers, PR management teams, Marketing teams, and Business owners.  How will Stackby’s PR and Media CRM Template Help You? Stackby’s PR and Media CRM Template makes it much easier for PR management teams to collaborate with each other in real-time. With this template, you will be able to do the following: Track everything about the PR articles that have been published for your business (author, publish date, due date, URL, status, media channel, publication channel, etc) Track and monitor your PR contacts such as their expertise, contact details, status, articles published, publication channels, and so on Manage all your publication channels in one place (articles published, number of articles published, type of publisher, etc) A public relations and media CRM can alter the way you have been working till now. This template gives you a robust structure to maintain your accounts and track your PR publications.

PR outreach is the process of reaching out to relevant journalists, influencers, or media outlets with the purpose of introducing your business, building relationships, and increasing brand awareness.  Earlier PR outreach only meant getting backlinks or securing coverage in online magazines. Nowadays, there are plenty of ways to do PR outreach.  How to do PR outreach?  To begin with, you must have a PR outreach plan that includes what you are going to tell the world about your business and where you are going to publish that. Our PR outreach template helps you track all the PR outreach activities that you have planned. You must experiment with different channels and content. Do not limit yourself to just emails. Try using social networks, phone, and networking events and send out different content pitches.  Massing Pitching is generally not advised in PR outreach since every channel has its own PR requirements and you must abide by them. Our PR outreach tracker helps you keep a check on what you are pitching to different channels.  Before you decide to send your pitch to any journalist, editor, or writer, make sure that they will like it. Check the previous PR posts they have released and see whether your pitch matches them. There is no point in sending irrelevant pitches. You can check the Contacts table in our PR outreach template to track this goal.  Who can use Stackby’s PR Outreach Template? This template is useful for PR agencies, PR managers, PR management teams, marketing teams, and business owners.  How will Stackby’s PR Outreach Template Help You?  With the PR Outreach template, you can keep a track of all your PR outreach tasks such as the people you have contacted for PR outreach, the pitches you have used for which channel, your PR outreach contacts, the PR articles that you have created, and so on. This template will help you organize every detail of your PR outreach process.  You can use Stackby’s PR Outreach Template for the following purposes:  Maintain a record of all your PR outreach channels  Keep a record of all your PR outreach contacts, their emails, articles that they have published, pitches shared with them, and so on Track all your PR pitches for different channels, their delivery method (email, blog, etc), audience (customers, prospects, events), etc  Track your PR articles like article created by, publish date, status (published, not published), media channel, and related pitches Track the publications in which you have either sent your pitches or have sent your particles for publication, contacts related to each publication, and the number of articles published If you are looking to streamline your PR outreach process, this template will help you a lot. This template helps you track all your PR outreach activities so that you can make follow-ups, begin new projects, and manage your PR activities easily.