SEO Strategy Template

Automate your keyword research & track your keywords by connecting to SerpStat API with this easy to configure SEO keyword tracker.  Bring your keywords in the sheet  Connect column to SerpStat API  Bring keyword details - CPC, Difficulty, Volume etc. right in your sheet automatically Connect to your Content table to track your posts 

From Facebook posts to Tweets, video blogs to Pinterest, the content you create and share online in different modes on many platforms contributes towards increasing your digital presence. Hence, our Content Marketing Distribution Template is a must-have for all businesses.  Why is it essential to manage and track content's distribution analytics? The content you share online on different platforms needs to be analyzed and tracked to gauge the reaction it is receiving from the consumers. It is essential to use social sharing analytics because it will: Help you decide which platform is working in your favor (Your Facebook post share count maybe thrice that of your blog share count. You can devote more resources towards Facebook and restructure your blog). Create better content for your posts (The analytics data will let you know which content drives the best results). Create a better strategy to increase your online presence. Quantifies the impact of the content you’ve shared, making it easier to analyze and report.  Measure your performance against your social media goals. Help you reallocate your budget towards content and platforms that are bringing the desired results. By analyzing and studying social sharing analytics, you can customize and create content to target specific consumers, increase customer acquisition, enhance brand loyalty and, ultimately, improve your sales and revenue.  With too many platforms and multiple posts per platform, keeping track of the performance and share count can be a chaotic and gruesome task. But you don’t need to worry! Stackby is here to your rescue with its Content Social Sharing Analytics Template. Track the effectiveness of your social media posts, blogs, and websites with this easy-to-use template with a straightforward interface which will allow you to: Keep track of each content shared online separately. View and track metrics such as shared count, reaction count, and the total count for all the content you have shared online. Assign a Lead and Team to each content to increase accountability. You can track the number of posts/ articles already published by each one and the number of the same left to publish. Track the publish date and type of content. Add a status to each post (To-Do/ In-Draft/Revision needed/Published). The metrics that we display are sourced from SharedCount. SharedCount is an extremely reliable online service that monitors the number of instances a URL has been shared and analyses your online content’s effectiveness. It handles 2.5 billion requests every month and provides over 500 free API calls per day. Use our Content Marketing Distribution Template and manage your end to end content flow in matter of minutes! Managing a blog? Check out our blog content calendar template as well. 

In the ever-evolving world of digital marketing, maintaining a strong online presence is vital for business success. A key element of improving your website’s visibility and performance is performing regular SEO audits. The Ahrefs SEO Audit Template in Stackby makes this process effortless, allowing you to track key SEO metrics, identify issues, and implement improvements with precision. Whether you're an SEO expert, a digital marketer, or a business owner, this template provides the right tools to monitor and enhance your website’s SEO health, ensuring it ranks higher on search engines like Google. Why Use the Ahrefs SEO Audit Template? Performing an SEO audit manually can be time-consuming and prone to errors. Some common challenges include: Difficulty tracking SEO progress over time Inconsistent reporting of SEO issues or performance Lack of insight into on-page and off-page SEO factors Unclear prioritization of issues for immediate action The Ahrefs SEO Audit Template helps solve these problems by consolidating all relevant SEO audit data in one place. With its automated reports and customizable features, you can easily track keyword rankings, site health, backlinks, on-page SEO issues, and technical SEO factors. How the Ahrefs SEO Audit Template Works in Stackby This template consists of several key tables to monitor your website's SEO status and track progress effectively: 1. Site Overview Table Get a quick snapshot of your website’s SEO health with essential metrics such as: Domain Authority (DA) – A score indicating the website's overall SEO strength Organic Traffic – The number of visitors arriving from search engines Keyword Rankings – Track changes in rankings for target keywords Backlinks – Monitor the number and quality of backlinks to your site 2. SEO Issues & Fixes Table Track the issues identified during your SEO audit and monitor their status: Issue Type – Identify whether it's a technical issue, content gap, or backlink problem Priority – Categorize issues based on urgency (high, medium, low) Status – Track if the issue is pending, in progress, or resolved Action Required – Define the steps needed to fix each issue (e.g., improving page speed, adding meta descriptions, etc.) 3. Keyword Tracking Table Track the performance of your target keywords: Keyword – The search term you're targeting Current Position – The keyword's current ranking on search engines Search Volume – How many people are searching for the keyword monthly Keyword Difficulty – How competitive the keyword is in search results 4. Backlink Profile Table Monitor your backlink strategy: Backlink Source – The domain from which the backlink originates Anchor Text – The text used for the backlink Quality – Assess the quality of the backlink (DoFollow, NoFollow, etc.) Status – Track the status of each backlink, whether it’s live, lost, or broken 5. Technical SEO Table Ensure your website’s technical SEO is in top shape: Page Speed – Record loading times for various pages Mobile Usability – Check how well your website performs on mobile devices Crawl Errors – Track issues that prevent search engine bots from crawling your site Security Issues – Identify SSL and other security-related problems Key Features & Benefits  Comprehensive SEO Tracking – Monitor multiple aspects of SEO including keyword rankings, backlinks, and technical SEO  Automated Reports – Generate progress reports to easily identify areas for improvement Customizable Views – Filter and sort data based on your needs (e.g., high-priority issues first) Easy Collaboration – Share insights with your team or clients for seamless collaboration  Actionable Insights – Focus on the most critical SEO problems for quick resolution Real-Time Updates – Get instant updates to track your SEO performance over time Who Can Benefit from This Template? SEO Experts & Agencies – Simplify and streamline SEO audits for multiple clients Digital Marketers – Monitor ongoing SEO performance and adjust strategies accordingly Business Owners – Take control of your website’s SEO and track progress without needing technical expertise Website Developers – Identify technical issues and collaborate with teams to resolve them Getting Started with the Ahrefs SEO Audit Template Duplicate the template into your Stackby workspace Start filling in your site’s data such as domain authority, traffic, and keyword rankings Track issues found during the audit and mark them for resolution Monitor keyword rankings and backlink profiles for ongoing SEO performance Generate reports to present progress and identify the most pressing SEO issues

From deciding which phone to buy to finding directions to the nearest restaurant, people use google for everything today. Hence, visibility on Google has become a deciding factor in the success of any venture in the present time. So, the question arises. How do you analyse and improve your presence on Google? The answer lies in Google Search Console. What is Google Search Console?  Keep reading to find out. Simply put, Google Search Console will help you monitor and improve your website’s organic performance on Google. It analyses how Google views your website. Using the multiple tools provided by Google, you can significantly improve the website experience of your customers. Therefore, this is a must have for all businesses and so is the Google Search Console Reporting Template.  Why should you use Google Search Console? Google Search Console is used by everyone starting from business owners, web developers to SEO specialists. How does it help? It enables you to: Find queries that drive traffic to your website. View how often your website appears in Google search. List the sites that link to your website most often. Find out which pages on your website are more popular among users. Check your robot.txt file to view the pages that have been kept outside the purview of the search engine by you. Use the Fetch and Render tool to see how Google crawls your website. Fix your redirect and indexing problems. How to use Google Search Console? The self-explanatory interface allows anyone to use the search console by simply following each step. Add your website to Google Console using ‘Add a property’. Verify to Google that you’re the owner of that website. Navigate your google search dashboard to view the data generated by Google about your website. Google Search Console generates a ton of data on multiple fronts to analyse and improve your website’s performance. However, keeping track of this data can often leave you confused and overwhelmed. Well, you don’t need to worry! We’re here to help you out with our highly sought-after Google Search Console Reporting Template. While the search console will analyse and report your website’s organic performance, you can store and view the data on our template. Using the Google Search Console Reporting Template, you can: Track the performance of multiple websites in one place. Monitor the impression count (An impression is generated every time your website URL appears in a search result).  Keep track of the position and clicks of your website (A click is generated every time a user clicks on the link and exits Google Search). View and monitor the CTR or click-through rate (CTR is calculated by dividing clicks by impressions). Stackby’s template performance is guaranteed to exceed your highest expectations. Analyse, optimise and improve your website’s performance with the best Google Search Console Reporting Template in the market! Also, with other integrations like Google Analytics, Ahrefs, Moz and others, you can create hybrid dashboards to track different metrics on Stackby. Grow your presence online organically using the Google Search Console Reporting Template. Checkout more related Templates : Product Competitor Analysis Ahref Seo Audit Google Analytics Report Facebook Ad Campaign  

Google analytics report is an essential tool for digital marketers these days as it clearly indicates what is working for your business/your clients and what needs some tweaking. But, analyzing hundreds of Google Analytics metrics is impossible for a marketing team.  So, you can use a Google Analytics template to track only the most important KPIs for your business. Stackby’s automated Google Sheets Analytics report template takes away all the hassle of reporting and helps you track the KPIs on its own, without the need of entering numbers manually.  With our Google Analytics reporting template, you can combine all your Google Analytics data (Universal Analytics and GA4) from all other marketing channels so that you can identify how your marketing strategies are performing. What is Included in Stackby’s Google Analytics Report Template? Stackby’s Google Analytics Report template allows you to track the User data, Sessions data, and Traffic data from all your marketing channels based on the View ID. It includes three API Columns that let you connect with your Google Analytics Account using an API key.  Users API column: Enables you to get users by View ID Traffic API column: Enables you to get traffic by View ID Sessions API column: Enables you to get sessions by View ID Bring Data in Real-Time from your Google Analytics Account to Stackby  You can use the API columns to bring data in real-time to your Stackby table. You can also schedule automation that will bring in data on the specified day and time. Here’s a short video that can help you create time-triggered automation –  https://youtu.be/7DLpBhMmF6c  Include Important KPIs in Your Report Google analytics report template also includes a JSON data explorer that allows you to choose which data you want to showcase in the report.  https://youtu.be/LJInFCGb1gA  Different Views for Different KPIs Manage your Users, Traffic, and Sessions Data separately in different Views with our Google Analytics Report template.  Reporting Controls: This view includes a brief summary of all the main Google Analytics metrics like the percentage of new sessions, new users, sessions per user, etc.  Users and Traffic: This view includes User data from Google Analytics such as the percentage of new sessions, new users, sessions per user, etc.  Sessions: This view includes all the metrics related to sessions such as hits, sessions, average session duration, bounces, bounce rate, etc.  Monthly Cards: This view gives you an overview of the top Google Analytics metrics in the form of cards that are easy to understand.  Share Google Analytics Report with your Clients Easily Stackby not only provides you with a centralized platform where you can collect all KPIs from different marketing channels but it also provides you with a collaborative platform where you can collaborate with your team or your clients and share real-time reports with them using the individual view share links on your toolbar.  Why is it essential to use Google Analytics? Unlike several digital analytics services, Google Analytics is available free of cost! Let’s see why it’s so important to sign up for this service. Reports website metrics, including page views, pages per visit, bounce rate, average time on site, and new visits. Helps you understand which channels have directed the most traffic to your website. Gives you an idea of the most common keywords used to access your website.  Allows you to track if a user completes a specific action on your website, that is, the website’s conversion rate. Monitors which users mostly use devices to access your website. Analyses your website content and the effectiveness of your marketing campaigns. Helps you understand which strategies are working and bringing the maximum returns. Combined with easy access and a user-friendly interface, Google Analytics has become the go-to tool for users worldwide! Other SEO Templates from Stackby: On-page SEO Reporting Template  SEO Backlink Analysis Template  Google Search Console Reporting Template  Google E-Commerce Reporting Template 

Instagram is one of the most powerful platforms for businesses, influencers, and content creators. Keeping track of posts, engagement metrics, and performance insights is essential for growing your audience and optimizing your content strategy. The Instagram Post Tracker Template in Stackby provides a structured and efficient way to monitor your posts, analyze engagement, and improve your Instagram marketing efforts. Why Use an Instagram Post Tracker? Managing social media content manually can be overwhelming, especially when tracking multiple posts, captions, hashtags, and performance metrics. A well-structured tracking system allows you to: Keep an organized record of all Instagram posts. Monitor engagement metrics such as likes, comments, and shares. Analyze post performance trends over time. Plan and schedule future content effectively. Improve your overall Instagram marketing strategy. How This Template Works in Stackby Stackby combines the ease of a spreadsheet with the power of a database, making it simple to organize, track, and analyze your Instagram posts. This template is designed with key tables to streamline your workflow and optimize social media tracking. Key Tables in the Instagram Post Tracker Template Post Database – Maintain a structured list of all Instagram posts with captions, images, and hashtags. Engagement Metrics – Track key metrics like likes, comments, shares, saves, and reach. Content Calendar – Plan and schedule future Instagram posts for better content management. Hashtag Performance – Monitor the effectiveness of hashtags used in different posts. Each table is customizable, allowing you to tailor the template to your specific social media tracking needs. Key Features & Benefits 1) Comprehensive Post Tracking Store details of every Instagram post, including captions, hashtags, and media links. Organize posts by date, type, or campaign to streamline content planning. 2) Engagement Monitoring & Insights Track essential performance metrics like likes, comments, reach, and shares. Analyze engagement trends over time to identify high-performing content. 3) Content Calendar & Planning Use Stackby’s calendar view to visualize scheduled and published posts. Plan content in advance to maintain a consistent posting schedule. 4) Hashtag Performance Analysis Keep a record of hashtags used in posts and evaluate their effectiveness. Identify which hashtags drive the most engagement for future optimization. Who Can Benefit from This Template? The Instagram Post Tracker Template is designed for various users, including: Social Media Managers – Keep track of multiple Instagram accounts and campaigns. Influencers & Content Creators – Monitor post performance and optimize content strategy. Brands & Businesses – Improve Instagram marketing with data-driven insights. Marketing Agencies – Manage client Instagram accounts efficiently with organized tracking. How to Use the Instagram Post Tracker Template Import the Template – Add the Instagram Post Tracker Template to your Stackby workspace. Customize Columns – Modify fields to fit your specific social media tracking needs. Add Post Data – Enter post details, engagement metrics, and scheduling information. Analyze Performance – Use filters and automation to track trends and optimize content strategy. Integrate with Tools – Connect Stackby with Instagram insights or scheduling tools for automation..

Have you ever wondered how more people can find your website or how to increase the traffic through your website? The best and easiest way is SEO or Search Engine Optimization . In the current digital era, most of us rely on search engines if we want to find something. Whether it’s the location of a restaurant we want to visit, the nearest grocery store, or the next new phone launch, search engines (mostly Google!) are the answer to every question we might have. So, if you are running an online business, it is essential to ensure that potential customers can find your website easily. It should be the first website that shows up when they search for your product or service. This is where SEO and our Off-page SEO Template come in. What is an Off-Page SEO Template? Stackby’s off-page SEO template is designed to help marketers and SEO specialists to keep track of all the off-page SEO metrics in one place. This template comes with an interlinked Moz API that can help you keep track of Domain authority Page authority Root domain External redirect pages to page External pages to page and many more! How can Stackby’s Off-Page SEO Plan Template Help You? Using Stackby’s Off-page SEO Plan Template, you can: Record all the websites and their corresponding SEO data on a single platform . Monitor the domain authority and page authority scale data. Track the external backlinks and external redirects. Keep track of other off-page metrics, including root domains to page, nofollow pages, nofollow root domains, and external nofollow pages. Monitor and import all the above metrics from Moz API automatically. Why does your business need SEO? Search Engine Optimization is the technique or process of optimizing your website and its content to increase its ranking on a search engine. Almost 94% of people who Google something clicks on links on the first page only. Hence, your website must be in the top few search results. This will help drive traffic to your website. Keep in mind that SEO is concerned with organic traffic and not paid search results. It is cost-effective and has a high return on investment. Drives traffic to your website, increasing brand awareness. The traffic pulled in by SEO can turn into conversions and boost your sales and revenue. A high ranking in search engines adds credibility to your website and improves brand perception. Customers prefer organic links over paid listings in a search engine. SEO can be both on-page and off-page. Off-page SEO encompasses all the techniques used and efforts taken outside your website to improve its ranking in search engines. From backlinks to internal links and link building, experts use several methods to optimize a website’s off-page presence . However, with too many website pages and even more metrics data, recording and tracking everything can be cumbersome. With the help of Stackby’s Off-page SEO Plan Template, you can create order out of that chaos. You can now integrate the interface with Moz SEO API for easier tracking and better optimization. Other API SEO integrations that you can use with this template: PagespeedSerpStat AhrefsAlexaSEMRush Check out this video on how to connect columns to an API + Data Explorer in Stackby Other SEO Templates to try: SEO Backlink Analysis Template Keyword Research Template Google Analytics Report Template Technical SEO Audit Template SEO Strategy Template To track your on-page metrics, check out the On-page SEO tracker template.

In an age where search engines like Google are the ultimate solution to any query, SEO is a process that you cannot afford to ignore. One of the critical essentials to an effective SEO strategy is building links. Our Competitor Backlink Analysis Template helps you cover all the bases in this area.  What are backlinks? Backlinks are the links from other sites that direct the user to your site. Often known as incoming links or inbound links, they link a website to a page on another website. Why are backlinks important? Search engines like Google equate backlinks to the site’s quality and relevance. A more significant number of backlinks from reputable websites to your page will secure you a higher rank in relevant search engine queries. This, in turn, increases your website discoverability and directs more traffic towards it. In short, backlinks increase your website’s authority. Why should you analyse your competitor’s backlinks? Analysing your competition and studying their strategy is the best way to improve your own. Conducting a thorough analysis of your competitor’s backlinks will enable you to gauge which source websites are driving traffic towards your competitor and why. It will help you analyse where your website backlinks are falling short and the other link opportunities you can explore. How to conduct a backlink analysis of your competitor? Follow specific basic steps to analyse your competitor’s website: Make a list of your competitors. Choose which backlink analysis tool you want to use (For example, Ahrefs). The market is flooded with analysis tools or varying quality and reliability. Choose wisely. Conduct a backlink analysis using the tool. Note the number of backlinks and relevance of linking sites. Track and store the backlink analysis data. (Use our Template! Continue reading for further information.) Report and update your link strategy accordingly. Simplify your SEO experience with Stackby. We’ve created a state-of-the-art competitor backlink analysis template that will make backlink analysis extremely easy and effective for you! You can now keep track of all your competitors on one platform.  Let’s give you an idea of the metrics that our backlink website analysis template allows you to track: Several backlinks for each website. Nofollow and Dofollow links. The latter impacts the search engine rankings while the former does not affect the same. Traffic through a particular website. Referring to the pages that link your competitor’s website. Keyword ratings and position.  Stackby’s competitor backlink analysis template will allow you to connect to Ahrefs, a digital marketing tool that is kno wn for the fastest backlink crawler in the market and is extremely reliable. Revolutionise your backlink analysis experience with Stackby! Check out the video on how you can build your complete SEO tracker in minutes.If you're using SerpStat, another SEO tool - you c an also check out SEO Backlink Analysis template.