If you are given a choice between reading a long-winded description of a product or watching a YouTube video on the same, there is a high probability that you will choose the latter.  Videos allow an individual to express their ideas and a company to showcase their products in a visual, interactive, and engaging format. Videos are easy to understand and drive traffic to your company’s website. They are easily searchable and allow companies to showcase their products uniquely. You can reach a wider audience with a YouTube channel’s help and analyse the performance of these videos via YouTube metrics. However, planning and producing a video is not a simple endeavour. From the type of video, the video content to its budget allocation, video production planning requires careful consideration of several factors. After the video has been produced and uploaded, its performance needs to be analysed as well in order to understand if the video production’s current strategy is working. YouTube metrics such as the number of views, likes, dislikes, comments, etc. give creators an idea about the video’s overall impact. However, planning the production of a video and tracking video metrics is a herculean task which requires a great deal of acute planning and management. With multiple videos and a wide range of metrics data, tracking everything can be quite a handful.  Well, don’t worry! Stackby is here with a solution for you! We have created a video production template for you! Whether you run your own YouTube channel or a video production agency, this template is the perfect partner for video production activities. Here’s how you can use the template to streamline your production process and monitor YouTube video metrics in a single place. The template allows you to: Record the details of all the videos on a single platform. Store the details of the brand concerning each video. Record the type of each video in the list. It can be a trailer, snippet, etc. Collaborate with your video production team to manage the process end-to-end.  Add the title of the video to the template itself.  Record the duration of the video in the video production planning template. Maintain and update the details as and when required. The template can also be viewed in Kanban style which will help you to get clearer and quicker access to multiple information about a certain video. You can also use the video production template to track the video metrics and manage video reporting in the same place.  All you have to do is integrate a column with YouTube API. This will allow you to pull in metrics data directly to the corresponding row. You can choose which information you want to look at, and refer to it anytime to get the latest data. You can track and monitor the number of likes, dislikes, views, comments, etc. and even bring title, description, video tags and more. This API can be scheduled for auto-updation which allows you to kick back and assess YouTube performance in real-time If you're a video production team or running a YouTube channel, the Video Production Planning & Tracking template is a must have to ensure smooth workflows.

Email verification refers to the process of confirming whether an email address is valid and active before sending the email. This is an integral aspect of email marketing campaigns and our Email Verification Templates are valuable assets in this endeavor. Why is email verification so important? With different marketing strategies and plans taking up most of your time, is it worth engaging your resources in email verification? The answer is yes! Email verification is an unavoidable and crucial aspect of email campaigning. Effective email verification will help you: Reduce the bounce rate. A bounce occurs when the email is no longer active, invalid, or incorrect. Ensure the legitimacy of the recipients of your email. Email campaigning, although important, is a process that requires hard work and resources. Hence, you want to make sure that actual potential customers are receiving the emails you sent. Create a database of valid emails that can be regularly used and updated by your marketing team. Eliminate spam and increase deliverability. The latter is the ability to deliver emails to the customer’s inbox properly. Increase your return on investment and boost your revenue. Protect your company’s reputation and information database. Create and report accurate email campaigning data. Enhance customer engagement and retention. What is ZeroBounce? ZeroBounce is an online email verification software which ensures that companies engaging in email marketing get the highest possible returns. It identifies and removes the invalid email addresses and spam domains to reduce the number of bounces and improve the deliverability of the entire email campaign.  Using an effective email validation tool and regularly updating and checking your email list is the key to email marketing. Are you facing difficulty keeping track of the process? Well, don’t worry! With Stackby’s Free Email Verification Template, you won’t ever have to worry about sending emails to invalid addresses! Capable of easy, no-code integrations with ZeroBounce, this email verification template is your one-stop solution to a successful email campaign! Using the free email verification template, you can: Store and update your email list on a single platform.  Import email verification data from ZeroBounce with a single click! Track the status of each email address (Valid/ Invalid). Track the domain name associated with email addresses and the corresponding domain age in days. Increase email deliverability by focusing on verified emails. Check and record the SMTP provider for each email (Microsoft/ G Suite/ etc.). Stackby’s email verification template will increase your chances of getting valid responses from potential customers and will, in turn, lead to increased sales and revenue! With a verified email list, you can send out more confirmation emails, product launch emails, and promotional emails. Streamline your campaign strategy end ensure holistic growth of your company by incorporating Stackby’s Email Verification Template into your workflows.

With new and different marketing channels flooding the digital workspace, it is easy to ignore the once widely used email. However, email campaigning continues to be one of the most powerful methods of marketing, even today! As the name suggests, email marketing or campaigning is a marketing strategy that involves sending emails to potential and current customers to increase brand awareness and loyalty. If done correctly, email campaigning is highly effective and continues to be one of the most effective marketing techniques. With social media, blogs, videos, and advertisements taking up most of your marketing resources, you might be tempted to question the wisdom of investing in email marketing. So, Why is email marketing preferred? Personalization: Email marketing, unlike social media, allows you to send customized messages to your customers, thereby increasing your chances of conversion. Allows you to build one-on-one relationships with customers and, in turn, increases brand loyalty and customer retention. Investment vs Return: Email marketing is extremely cost-effective, and the return on investment is high. Easy to use: Developing and implementing an email marketing campaign is easy. Targeted Audience: Your email campaign can be designed to reach a wider audience or to target specific customers who have shown prior interest in your product. These are just a few of the reasons why email marketing has to be a crucial part of your entire marketing strategy. Along with it, the incorporation of our Email Marketing Calendar Template would be a healthy addition.  The entire process from creating and sending an email to ensuring conversion involves several steps. Do you need help keeping regular tabs on the whole campaign? Do you want to conduct the best possible email campaign with the resources you have?  Well then, you’ve come to the right place! Stackby’s Email Marketing Calendar Template has been designed to meet all your marketing needs with the click of a single button!  Our email marketing calendar template will enable you to store and update everything on a single interface. With all the easily available free email marketing templates, why should you choose Stackby? Here is why! Using our email campaign template, you can: Keep a detailed record of each email campaign. Store the graphics and content attached to each campaign. Set a goal and assign a lead to ensure that the work is done. Segment the target group as required for your marketing strategy. Track the number of subscribers in each segment. Record the start and end date of each campaign. Track the number of emails sent, delivered, opened, and clicked. Measure and store the email deliverability, open rate, and user conversion. Record the total number of sign-ups and paid users. Monitor and update each detail as and when required. If you're using MailChimp, you can automatically bring your email metrics right inside your tables with no-code integrations. Check out this email campaign tracking template. 

Let’s face it, running a podcast is hard, especially when you’re starting out. You need to have an effective plan in place to really see any sustainable results from your effort. This is right from thinking about an episode idea to publishing and tracking its results. At StackBy, we know how hard this is. Hence, we’ve created this podcast planning template. It covers everything from tracking your podcast episodes, guests, sponsorships, and more. Here’s we’ve tried to cover all major elements in the podcast planning template. The template is divided into five different sheets - Podcast Episodes - This sheet allows how to track the progress of each podcast idea, right from prospecting to when it goes live. You can sort by date, podcast status and even by the host (in case multiple people are collaborating on a single podcast) Guests - This sheet helps you track the guests you’ve tried to approach and additional details like Job title, Company Name, and more. Transcript - If you convert each episode into a transcript, this sheet will be very useful. You can use it to track the status of the transcript, especially when you’ve had the task outsourced. Podcast Sponsorships - It lets you track all the current sponsorships and invoices. Podcast ad units - Helps you map the ad units with the companies. If you want to use the podcast editorial calendar template, just create a free account on Stackby and click on “Copy Stack”. StackBy helps non-technical folks make the most out of spreadsheets. It allows you to build and customize solutions the way you want. Happy Podcasting!

Suppose you are given the option to read an article about a product or service and watch a video. In that case, there is a high probability that you will be inclined to watch the video. Videos are visually engaging and far more effective in conveying the same message. Hence, the popularity of YouTube does not come as a huge surprise!  You can be a teenager looking for your favorite phone or a couple furnishing your dream house. It does not matter which age group you belong to or what you are looking for - Everyone turns to YouTube for everything! Therefore, having a YouTube channel is a must for businesses and so is the YouTube Channel Metrics Template.  Hence, any company cannot afford to ignore marketing on YouTube! A meticulously designed and well-planned YouTube channel can boost your sales and revenue overnight. YouTube is the second largest search engine (after Google!) on the internet. No doubt, there are 32 Million YouTube Channels (as of 2020). If you are still not convinced, let’s see why having a substantial presence on YouTube is so essential for any business: As already stated, almost everyone prefers videos over written content YouTube videos drive a significant amount of traffic and increase brand awareness. Regular updates on your company’s YouTube channel will increase customer engagement and familiarity with your company among customers. Videos on YouTube allow you to convey more information about your product within a shorter period. Customers are more likely to revisit your channel to watch videos that revisit to read articles. It is an excellent opportunity for your sales and marketing team to unleash their creative potential! YouTube will always be there! The content you create and upload on YouTube is always available, even for future potential customers. Wondering how to attract more users to your YouTube channel and maximize your views? Here are some tips: Create and upload engaging, interactive video content. Choose your video title carefully to attract the attention of customers. Add quality descriptions and tags to your videos. Use SEO techniques for your YouTube channel. Promote your videos on multiple platforms, including social media. Considering the advantages of creating and having a YouTube channel, you must plan and execute your YouTube strategy carefully and keep track of YouTube metrics to gauge your videos’ performance.  We can help you with that! With Stackby’s YouTube Channel Metrics Template, you can track channel metrics on the template youtube dashboard. The template will keep track of youtube browse features and allow you to: Track the videos uploaded on your YouTube channels. Store the title and description of each video. Record the number of videos in each channel and the number of subscribers of the corresponding channel. Record the number of views up to date. Check if it’s made for kids or not. Monitor and update the details as and when necessary. You can use the YouTube Channel Metrics Template for your own channel or even use it to track your competitor's channels. If you want to manage your video production & track individual video metrics on YouTube, check out this Video Production Planning & Tracking Template .  

Content distribution is the act of promoting content in various forms on online platforms to target the audience and make them aware of your product or service. It can be done through a blog, social media, or email newsletter. But the most-used channel is social media for such kinds of promotions. A lot of brands use multiple social media, ads, communities, etc. as a means to promote their products. However, keeping track of multiple content distribution tasks can prove to be quite challenging. The best way to keep track of all your content distribution effort is to maintain a checklist. Our Content Distribution Checklist Template is uniquely designed for this very purpose. A content distribution checklist template will help you manage and control all the checklists at once, and you will be in control of every promotional activity going on. Why Do You Need It? Creating content is not the only part of content marketing. You need to maximize the reach of content marketing efforts by continually promoting and re-promoting the content. Your content distribution efforts will majorly be divided in three categories – social media, owned media and third-party media. Therefore, a great deal of planning and organisation is required post content creation and this is where Stackby’s Content Distribution Checklist Template comes into play. In addition to distributing content, you also need to include the next steps you want your reader to take after or while going through your content. You need a content distribution checklist to make sure that you keep a track of all your content distribution efforts easily. But preparing and managing such a checklist for so many different tasks is a very heavy workload and time-consuming. A content distribution checklist template will serve as a problem-solver in this situation. With the template, you can keep track of all the distribution checklists in one place and manage them all easily. Who will this be useful for? This free content distribution checklist template will be useful for content managers, marketers, marketing teams, business owners, SMEs, and Marketing agencies. How can Stackby’s Content Distribution Checklist Template help you? You can keep every kind of information about the content distribution on different columns, such as the task name, notes, platform, status, and context, in one place. It can also be made according to your wants and filter as you see fit. Using content distribution template, you can: List all your content distribution efforts according to priority or convenience. Add notes to the listings to give a better understanding about the tasks listed in the checklist List the name of the platforms for each task you want to undertake Track the status of all the listed tasks by creating a checklist to mark as done when the task is completed. You can also add the name of the content that is going to be promoted according to the listed task You can access the multiple sheets in the stack listed according to your convenience, and you can add more as well. Stackby’s Content distribution checklist template is completely customizable and easy-to-use. If you are elevating your content marketing efforts, the content distribution template is a must for you!   You will also find these templates useful: Copy Management, Blog Content Calendar, Social Media Management

Marketing plays an imperative role in deciding the position of your organization in the market. It is one of the primary business management instruments; marketing provides you with the opportunity to build strong relationships and trust with your customers. In today's age of Digitalization, marketing is primarily done through social media. Businesses these days are frequently posting images, catalogues, infographics, etc., on various social media to gain their target audience's attention. This gives them a better chance to understand what their customers want and need. Instagram is one of the most popular social media platforms used by business which makes our Instagram Post Metrics Template a must-have.  Keeping track of all the posts, pages, and tags on Instagram can be very tiring, especially if you are a manager who has to handle a large amount of Instagram pages in one go. Since all the work is done digitally, manual controlling is also nearly impossible. Stackby’s Instagram matrix template gives you the power of handling the cluster of information in one platform. It helps you in tracking and managing all the data easily without any confusion. Why do we need an Instagram Post Tracker? As with any marketing strategy, you have to keep track of every initiative, including Instagram. If you do not know your Instagram analytics, you are still in the dark when it comes to social media marketing. The efforts you put on your Instagram account every day usually coincide with your organization's aspirations and objectives. This is why Instagram metrics play a key role in examining the position of your page. The Instagram metrics usually nexus around client engagement, but it acquires other variants too. The benefits of an Instagram metrics template are: Helps in exploring the Post’s insights and behaviours Easy data viewing and evaluation Less time consuming and quick Examine promotions and advertisement effects. Is able to manage different databases without confusion. How does this template help you? With the Instagram Post Tracker Template's help, you can easily pull out any information you need to examine your current marketing strategy. Your work may become very overwhelming if you track and manage the Instagram metrics separately for every post. With this template, you will be able to: Track the status and performance of each post easily. Monitor the status of each post (Published/ In Draft/ Not Started). Attach assets of the posts to the template, if any – photographs or any graphics for reference. Record the publish date of each published post. Connect to the Instagram metrics API and import the data using the Instagram Media ID. Track the number of engagements, impressions, and reach. The Instagram Post Tracker Template is completely customizable and lets you easily filter and display the data you want to look at! If you have been struggling in keeping track of your Instagram analytics, this is the place for you!

Public Relations is the management of the communication or the flow of information between an organization or individual and the public so that it reaches the customers the way you want and changes their perception. When you must maintain client information for PR purposes, whether you are doing it for an individual or an organization, the number of tasks you need to do and the plethora of information you must maintain, and the track is too much. Keeping up with every task and remembering every piece of information can be a bit too much. A PR tracker will help you out with this and make you productive by maintaining and keeping track of all the information for you in a single platform.   Why do we need a PR Tracker Template? A public relation tracker template is used to keep track and to manage the PR tasks and projects. Whether you must manage multiple clients or a PR manager, a PR tracker will help you monitor all your PR tasks on a single platform. You can include your publication links, keep track of your client's contact details, and organize your information to ensure your PR efforts are as smooth as possible.  With a professional PR tracker that keeps all your PR related information stored safely and tasks organized, you will become more efficient and productive.  You can also collaborate with other team members by sharing the template so that all of the people responsible for client management are on the same page. You will be able to pull out any information conveniently and analyze it for future use. It is very effective and easy to use with easy accessibility anytime.  Who will find PR tracker template useful? This template will be useful for PR agencies, PR managers, marketing teams, business owners & SMEs.  How will Stackby’s PR Tracker Template help you? With Stackby's PR tracker template, you will be able to track and organize all the PR information you need to manage in a single platform and save an immense amount of time.  With the PR Tracker Template, you will be able to: Track all your targets in one place.  Record the phone number and email address in each case.  Track the contact person assigned to each target.  Track the status of the communication (Reached Out/ Follow Up/ Closing/ Rejected). Record the agenda in each case (Marketing/ Sales/ Advertisements/ Funding/ etc.). Store the details of the pitch for each client. Monitor the date of the initial contact and last catch-up.  Track the total targets allotted to each contact person. You can also store their contact details here in the pr tracker template. It is quite easy to update the PR tracker template and add your details manually by your own hands or by uploading an existing excel sheet. You can then categorize it the way you want.  You will also find these templates useful: Applicant Tracker, Employee Directory 

The main purpose of an ad campaign planning template is to ensure that all the ads that you create are relevant and fulfill the campaign goals. Ad campaigns are important for a business as they have a focused edge when it comes to marketing. Stackby’s ad campaign planning template allows you to keep a track of all the ads that you generate for different platforms and makes it easier to monitor their results. 6 Steps to Planning an Advertising Campaign Step 1: Determine goals of the campaign You might want to convert leads or find new customers for your brand. There can be different goals for every ad campaign that you run for your website. Step 2: Identity your Target Audience Identify the demographic and psychographic characteristics of your target audience. For instance, which social media channels they use the most, when they are the most active on social media, what are their interests and preferences, etc. Step 3: Create your Message Now, it is time to create ad messages for your target audience that will help you achieve the goals of your campaign. Your message should appeal to your audience’s emotions, provide them benefits, and ensure credibility of your brand. Step 4: Develop Media Strategy Identify which platforms will be suitable to run the advertisements such as your website, social media, or PR. Step 5: Implement your Ad Campaign Start scheduling your advertisements. Make sure you have assigned the right team members to coordinate on every part of your campaign. Step 6: Analyze Results Start measuring results for each ad campaign from day one. This will help you analyze which channels are performing the best and which ones need improvement. Take note of the most important marketing KPIs for your ads. Overview of Ad Campaign Planning Template Track All Ads The first table in the template - All Ads allows setting up ad campaigns for different channels such as Facebook, WhatsApp, Email, etc. You can track the status of every campaign as planning, publishing, revision, work in progress, on hold, etc. You can add assignees for every ad campaign, add start and end dates of the campaigns and track how many days are left for the launch of the campaign. Manage All Adsets The Adsets table helps you manage the different ad sets that you create for different campaigns or channels. Upload all the creatives related to each adset in one place and manage everything smoothly. Assign Campaigns to your Team The Assignees table helps you manage the different team members who are responsible for different ad campaigns. You can track their position, email, phone and other details. Measure Results for every Campaign The Results table in our ad planning template allows you to track your campaign results using the most important metrics like Goals, Spends, Impressions, CPM, Click, Cost Per Click, Conversion, etc. How to Use Stackby’s Ad Campaign Planning Template? Copy the ad campaign plan outline template to your Stackby Workspace and streamline your ad campaign planning process. Add all your campaign data in the respective tables. Bring your team members on one platform and collaborate with them on ad campaign planning. Create a launch calendar to ensure everything is going as per schedule. Add ad sets for every campaign. Once a campaign is launched, enter the results accordingly. Other Marketing Templates to Try: Marketing Campaign Tracker Template Social Media Calendar Template Marketing Plan Template