Organization Blog Management
Managing a successful company blog is more than just writing articles—it’s a strategic effort that involves planning, collaboration, publishing, and tracking. For growing teams and content-driven businesses, using scattered spreadsheets or disjointed tools quickly becomes unmanageable. That’s where Stackby’s Company Blog Management template steps in.
This free-to-use, fully customizable template provides a centralized workspace where teams can plan, execute, and measure the performance of their blog content—all within one powerful platform.
Key Features
1. Editorial Calendar ViewThe template includes a pre-built calendar view to help you visualize your blog content across different stages—draft, scheduled, and published. This makes it easy for marketing teams to plan content ahead of time and ensure consistent publishing.
2. Custom Content FieldsCapture all essential blog details with structured columns like:
Blog Title
Author
Assigned Editor
Status (Idea, Draft, In Review, Published)
Target Keywords
Word Count
Publication Date
Category or Tags
Distribution Channels
Performance Metrics (Traffic, Shares, CTR)
You can also add attachments like content drafts, thumbnails, or reference documents to keep everything in one place.
3. Team Collaboration & AssignmentsAssign blog topics to writers and editors within the table. You can track who’s responsible for each piece, and even add custom checklists for drafts, reviews, and SEO optimization. With real-time updates and column-level permissions, your team stays aligned at every step.
4. Status Tracking & FiltersUse pre-defined dropdowns and filters to track the status of every blog post—from ideation to publishing. Kanban view offers a visual content pipeline that mirrors the editorial process, making it easy to manage deadlines and content readiness.
5. Campaigns & Keyword StrategyIf your blogs are part of larger content campaigns or SEO initiatives, you can use the template to organize by campaign name and track associated keywords. It helps marketing teams stay focused on overarching goals and ensure keyword coverage across all blog posts.
6. Performance Metrics IntegrationWant to track how your blogs are performing post-publication? Integrate Stackby with tools like Google Analytics using the API column type to pull in real-time traffic, bounce rate, and engagement metrics directly into your table.
Benefits of Using This Template
Centralized Blog Operations: Say goodbye to siloed spreadsheets and email threads. Manage your complete blog workflow—from idea to performance—in one place.
Improved Team Visibility: Everyone on your content or marketing team knows exactly what’s being worked on, what’s scheduled, and what’s pending.
Customizable to Fit Your Needs: Whether you run a tech blog, a SaaS company newsletter, or a niche publication, the template is fully customizable to suit your specific content process.
Automated Workflows: Use Stackby’s automation features to send reminders before deadlines, change blog statuses automatically, or notify team members about updates.
Insight-Driven Decisions: With analytics integrations, monitor what works and double down on blog topics or formats that drive real traffic and engagement.
Use Cases
Startups & SaaS Companies: Build a consistent blogging routine to educate users, improve SEO, and grow brand visibility.
Content Marketing Agencies: Manage multiple client blogs in one workspace while keeping writers, editors, and clients on the same page.
In-House Marketing Teams: Maintain a cohesive editorial calendar and collaborate across departments—marketing, product, design, and leadership.
Freelance Content Managers: Offer a streamlined experience for your clients by managing their blog content with a professional, transparent process.
Get Started for Free
Whether you're managing content solo or leading a content team, Stackby’s Company Blog Management template gives you the structure and flexibility you need to scale your blog operations. Start customizing today and bring clarity to your content process.
Explore the template on Stackby and transform your blog workflow—organized, efficient, and measurable.