Public Relations or PR is one of the most effective ways for businesses to build a strong online reputation. It involves creating strategies for how a business can create their goodwill and develop a cordial, trustworthy relationship with their target audience.  A good PR strategy can actually change the future of your business and help you overcome any obstacle. A business may have its own PR management team or may hire an agency to manage its public relations.  Benefits of a PR Agency  Public relations agencies can improve the credibility of a business. PR helps in sending a positive message about the organization to the audience and ensures that your customers respond positively. With the right PR message, you can build trust with your target audience.  A PR agency can increase brand awareness by helping your target audience understand your product and services. PR agencies or teams find channels and influencers who can spread the message of the company to the right audience. The more people will come to know about your brand, the more likely they will connect with it.  PR agencies can be a huge help in disaster management. For instance, when your business receives some bad reviews from a few customers. In such a case, you need to clarify your image instantly and showcase to people that you have handled the issues gracefully. This can be done with the help of social media, press releases, and posting content on promotional sites.  PR agencies can showcase how you are a huge member of the community and the efforts you are making towards the betterment of the community. For instance, if your business is involved in Corporate Social Responsibility (CSR) activities, PR can use that to enhance your brand image.  Last, but not least, PR agencies can help you find new customers and increase your sales. Your business stories and press releases form a doorway for new customers. PR teams ensure that your message is crafted the right way and resonates with your target audience.  Who can use Stackby’s PR Agency Activity Tracker Template? This template is useful for PR agencies or marketing agencies who are handling the public relations of different clients.  How will Stackby’s PR Agency Activity Tracker Template help you?  With Stackby’s PR Agency Activity Tracker Template PR agencies can track the different PR tasks being implemented. They can keep a check on which team member is responsible for which task.  With this PR Agency Activity Tracker template, you will be able to do the following:  Track all your PR tasks in one place Monitor the type of PR tasks for every client Set priorities on different PR tasks (High/ Medium/ Low)  Track the leads associated with each task Monitor the deadlines with every PR task  Add notes related to every PR task  Record the people responsible for different PR tasks  Track the status of the PR task, whether a task is completed  Store the invoice for every PR task Stackby’s PR Agency Activity Tracker Template gives you the complete picture of all your PR tasks in one place. You can also add more columns and data to the template and personalize it the way you want. Sort your workflow easily with Stackby.

Email is still one of the most effective ways to market your service or product. Whether you are an agency, lead generation company, a marketer or a sales person, I bet it becomes a tad confusing when you have to choose the appropriate copy for your email campaign. You are also concerned if you have used it previously or whether you made the right selection. That’s where Stackby can help you out! Our Copy Management Template was created specially for this scenario. Use this email Copy Management Template to plan and maintain your email copies and allocate it to the appropriate campaign. So that is 90% of your work done in advance. What remains is just adding it to the email campaign manager to send it to relevant contacts.  This email copy management template is simple and lets you know the instances you used a template from the campaign and particular campaign it was used for. The Copy Management Template also helps you stagger the templates for different campaigns and makes the process easier for your marketing team.

Gone are those days of maintaining spreadsheets and post-it notes to organize your PR clients or team. Now, sales, media, and PR professionals can manage their activities with the help of a Customer Relationship Management tool. This will help you streamline your daily tasks and keep all your PR contacts in one place.  What is the PR and Media CRM Template? Stackby brings an easy CRM tool that helps you monitor all your PR and media activities in one place. Here are 4 major benefits of using this template: You can manage your PR contacts: The CRM template allows you to store and manage all your PR and media contacts in one place. You can store all their information like contacts, social media, phone numbers, or even their birthdays! You can have consistent follow-ups: You do not have to go back and forth with your team or check your notes regarding your schedule. You can handle your appointments with your PR clients or contacts from this CRM only.  You can track your publications: If you want to remember which PR article was published at which channel, this CRM template is going to be very useful. It lets you track everything related to PR content such as authors, publish date, publishing channel, etc.  You can develop more personal relationships: The main aim of a CRM is to help you create better relations with your customers/ clients/ contacts. As you collect more and more information about your PR contacts or PR channels you can develop content that would be relevant to them. Thereby, increasing your chances of getting the exposure and making an impression on them at the same time.  Who can use Stackby’s PR and Media CRM Template? This template is useful for PR agencies, PR managers, PR management teams, Marketing teams, and Business owners.  How will Stackby’s PR and Media CRM Template Help You? Stackby’s PR and Media CRM Template makes it much easier for PR management teams to collaborate with each other in real-time. With this template, you will be able to do the following: Track everything about the PR articles that have been published for your business (author, publish date, due date, URL, status, media channel, publication channel, etc) Track and monitor your PR contacts such as their expertise, contact details, status, articles published, publication channels, and so on Manage all your publication channels in one place (articles published, number of articles published, type of publisher, etc) A public relations and media CRM can alter the way you have been working till now. This template gives you a robust structure to maintain your accounts and track your PR publications.

From small business owners, new start-up ventures to established multinational companies, everyone dedicates a significant portion of their time and resources towards blogging. While new forms of online marketing are taking the digital world by storm, blogging continues to be one of the most trusted and widely used methods. In simple terms, a blog is an online journal or an informal article that gives detailed information on a particular topic or product. Why do companies spend time and money blogging about their products or services? Companies resort to a multitude of strategies to increase their presence and visibility on the world wide web. Blogging is one of them. So, how does blogging help a business grow? Increases the credibility of a company by acting as a source of relevant and authentic information. Plays a crucial role in Search Engine Optimization (SEO). The keywords used in your blog articles lead to high rankings in search engines like Google. Increases the demand for your product/ service by attracting potential customers. Contributes to enhancing brand loyalty and customer retention. Directs and increases traffic to your website. Benefits the company in the long term too as it is a permanent source of information. Keeping your blog content updated helps the customers follow the work of your company and, in turn, leads to better customer relationships. With social media marketing capturing most of the attention, it’s easy to forget about the impact of blogging. But blogs are the base that provides a strong foundation for the entire marketing strategy. This is where a blog editorial calendar template comes in handy. Are you a freelancer with an interest in writing blogs or a copywriter in an established company providing content writing services? Regardless of the category you fall in, creating content that meets your client’s expectations is your primary responsibility. So, what do you do if you have too many clients asking you to write multiple blogs for them? Having a hard time keeping track of everything? Well, don’t worry! With Stackby’s Blog Editorial Calendar Template, you can plan everything on a single interface! Our Blog Editorial Calendar Template will enable you to: Plan and manage your content writing work for multiple clients in one place. Keep track of your daily, weekly, and monthly schedule and deadlines with the in-built calendar in the blog editorial template. Monitor the blogs you and your team are currently working on and the level of difficulty of each. Record the average CPC of each article. Attach the graphics associated with each blog post and store the name of the designer. Attach the target persona of each article to ensure that the blog content meets the expectation of the client.With Stackby’s Blog Editorial Calendar Template, you can plan and optimize your content writing strategy with minimum effort and reap the maximum benefit! Combine it with automated keyword research template & content marketing distribution template, to take your content marketing workflows to the next level.  

E-Commerce is the fastest growing industry right now with its roots in every part of the world. An eCommerce company which is engaged in selling of the products through online mode has to be aware of the transactions, the number of purchases, the number of items returned and all other things in order to eliminate any deviations. Google Analytics is used to determine these reports and tells the user about the activities going on in their e-commerce website. This helps the management understand what are the changes that are to be done, if any? But keeping a track of every google e-commerce report and every category can prove to be exhausting and time-consuming. A google e-commerce report template will help you get your work organised and keep everything on track in a single platform. Why do we need a Google Ecommerce Reports Template? With an e-commerce report, you can track your purchase activity on the website or app and see product-related information, e-commerce conversion rate, average order value, time to purchase, and every other data. With so much information to analyse, it must be hectic to go through every detail separately. In order to keep a track of every purchase transaction and to be able to pull up any information whenever needed; you need to have a google e-commerce report template. With the template, your work will be much less because you will have access to all the information regarding the website in a single platform and it is easy to use. It gathers all the analytical information directly to the template for you to view seamlessly. Whether you need the report for managerial decision making or to attract investors, an e-commerce report template will make sure that you get your report in an attractive and easy way. How can Stackby’s Google Ecommerce Reports Template help you? The google e-commerce reports template from Stackby is the perfect solution for any manager who needs to keep a track of every google analytics report. The template is designed in a way that it makes updating and reviewing very easy and the colourful theme encourages you to work more. Using the Google Ecommerce Reports template, you will be able to: Connect and import the GA details for each view ID. Record the month, start date, and end date for which the data is being gathered and recorded. Track the quantity refunded and the quantity checked out. Record the quantity removed from and added to the cart. Track the quantity of the item. All of this falls under Ecommerce Quantity. In a similar manner, you can track the e-commerce translation, e-commerce product, e-commerce refund/ purchase, and e-commerce local transaction. Just link your google analytics account with the Google Ecommerce Reports template and all your e-commerce website reports will be ready for review automatically.

A B2B content calendar template can help you structure your content creation and plan what you are exactly going to do. It provides you with a bird’s eye view of all the content that you are generating for different businesses. You can check the status of upcoming content pieces, assign content creation to different team members and stay on schedule. Overview of B2B Content Calendar Template Manage Content Details in One Place With Stackby’s content calendar for B2B companies, you can manage all the details related to content creation in a single place such as Content titles Description Keywords Number of words Company Channel Stage of Content Production Thumbnail Content Type Publish date Completion date Campaign team Campaign lead Track Company Details Pur B2B content calendar enables you to manage the details of the companies for which you are creating content. You can track the total number of words written for each company and the total revenue generated. Manage Content Types Our B2B content calendar template allows you to track all the content types that you are creating for different businesses such as how-to content, guides, reports, quora answers, etc. You can provide a description or writing pattern for each content type to help all your writers understand the goals of a content type. Track Content Leads and Team Members Find which team member is working on which content and manage their details such as name, email, phone number, etc. in one place so that you can coordinate with them easily. Other features of Stackby’s B2B Content Calendar Template Visualize content pipeline using Kanban View Use Calendar View to track your content schedule Use Content Request Form to collect content requests from different businesses Track all assets using Gallery View Watch: How to use custom forms in Stackby  Benefits of Using a B2B Content Calendar Take the stress out of your content marketing strategy Improve the quality of the content that you create Ensure that your content is based on the required marketing strategy Collaborate on the content creation process with your team and ensure transparency Be prepared for important dates and make sure the content is ready before deadlines Start small and make big changes in your workflows! A B2B calendar is necessary to stay organized and successful in every content writing task. Yet, putting together the perfect content calendar for your team could be a daunting task. We recommend that you start small and then keep adding comprehensive details to your content calendar. Other Content Calendar Templates to Try: Blog Content Calendar Template Social Media Calendar TemplateDigital Content Calendar Template 

If you are given a choice between reading a long-winded description of a product or watching a YouTube video on the same, there is a high probability that you will choose the latter.  Videos allow an individual to express their ideas and a company to showcase their products in a visual, interactive, and engaging format. Videos are easy to understand and drive traffic to your company’s website. They are easily searchable and allow companies to showcase their products uniquely. You can reach a wider audience with a YouTube channel’s help and analyse the performance of these videos via YouTube metrics. However, planning and producing a video is not a simple endeavour. From the type of video, the video content to its budget allocation, video production planning requires careful consideration of several factors. After the video has been produced and uploaded, its performance needs to be analysed as well in order to understand if the video production’s current strategy is working. YouTube metrics such as the number of views, likes, dislikes, comments, etc. give creators an idea about the video’s overall impact. However, planning the production of a video and tracking video metrics is a herculean task which requires a great deal of acute planning and management. With multiple videos and a wide range of metrics data, tracking everything can be quite a handful.  Well, don’t worry! Stackby is here with a solution for you! We have created a video production template for you! Whether you run your own YouTube channel or a video production agency, this template is the perfect partner for video production activities. Here’s how you can use the template to streamline your production process and monitor YouTube video metrics in a single place. The template allows you to: Record the details of all the videos on a single platform. Store the details of the brand concerning each video. Record the type of each video in the list. It can be a trailer, snippet, etc. Collaborate with your video production team to manage the process end-to-end.  Add the title of the video to the template itself.  Record the duration of the video in the video production planning template. Maintain and update the details as and when required. The template can also be viewed in Kanban style which will help you to get clearer and quicker access to multiple information about a certain video. You can also use the video production template to track the video metrics and manage video reporting in the same place.  All you have to do is integrate a column with YouTube API. This will allow you to pull in metrics data directly to the corresponding row. You can choose which information you want to look at, and refer to it anytime to get the latest data. You can track and monitor the number of likes, dislikes, views, comments, etc. and even bring title, description, video tags and more. This API can be scheduled for auto-updation which allows you to kick back and assess YouTube performance in real-time If you're a video production team or running a YouTube channel, the Video Production Planning & Tracking template is a must have to ensure smooth workflows.

Are you struggling to keep track of your print editorial content? Look no further than Stackby's Print Editorial Calendar Template! This customizable template is the perfect solution to help you plan and organize your print content for maximum impact. Sounds interesting? Read this guide to get a better understanding of this outstanding tool: A Brief Overview of Stackby's Print Editorial Calendar Template Stackby's Print Editorial Template is a versatile tool designed to revolutionize your editorial process. It provides a centralized platform for organizing and managing your monthly editorials, whether in print or digital format. From tracking article statuses and author assignments to setting deadlines and monitoring publication dates, this template streamlines your workflow and ensures seamless collaboration. Who is This Print Editorial Template for? Stackby's Print Editorial Template is perfect for publishers, editors, content managers, and anyone involved in the editorial process. Whether you are managing print publications, online magazines, or blog content, this template caters to all your editorial needs. Why Do You Need Stackby's Print Editorial Calendar Template? Centralize monthly issue details, cover pages, and finishing dates, ensuring timely completion and release. Seamlessly organize editorial topics, notes, and descriptions for enhanced clarity. Monitor editorial status (Research/Designing/Editing/Final Check/Released) and track total pages and articles. Utilize the Kanban mode to view and manage editorial progress intuitively. Record and manage article details, authors, publication months, and their statuses. Attach relevant files and add notes to streamline article management. Keep track of scheduled completion dates and author contact information for seamless communication. Distribute workload evenly by tracking the number of articles assigned to each author. Maintain and update month-wise issue details effortlessly. How to Use This Print Editorial Calendar Template? Using this template is incredibly easy. After signing up and logging into your Stackby account, access the template and create a new stack by clicking the "Use Template" button. Then, customize the template by adding or removing columns, rearranging tables, and configuring views as per your requirements. Ways to Customize Our Print Editorial Calendar Template Here is how you can tailor Stackby's Print Editorial Calendar Template in the exact way you want: Add or import additional tables to accommodate unique editorial needs. Establish connections between different tables using the Link column type. Explore additional functionalities like Lookup and Aggregation for advanced data management and analysis. Customize column headers, formats, and formulas as per your preference. Rearrange tables and adjust views to align with your workflow. Tables That Come with Our Print Editorial Calendar Template Articles: This table allows you to track and manage the details of each article, such as the article title, status, scheduled completion date, attachments, and notes. Issue Month: It enables you to record the details of each month's issue, including the cover page, finishing date, release date, and main topic. Authors: With its aid, you keep track of the authors involved in your editorial process. You can even store their names, contact details and assign them to specific articles or issues. In the Print Editorial Template, you can link the tables together using the Link Column Type to create interesting insights. For example, you can link the Articles table with the Authors table to track which authors are assigned to specific articles or issues. By linking the Articles table with the Issue Month table, you can associate each article with a particular month's issue. These connections enable you to analyze author contributions, track articles across different issues, and gain insights into the overall editorial process. Additionally, you have the flexibility to add or import additional tables to customize the template further based on your unique requirements and enhance your editorial management. Ready to Supercharge Your Editorial Workflow? Streamline your publishing process, collaborate seamlessly with authors, and meet deadlines effortlessly with our Print Editorial Calendar Template. Sign up today on Stackby and experience a new level of organization and efficiency!

Manage all your brand's Press Releases in this easy to use Press Release Tracker. Use it for your own brand or your client's if you're a PR agency. Use it to - Track your Press Releases and Assets  Manage all your Publications and Media Lists  Track your PR KPIs and Goals

In the era of digital and technological revolution, your entire world can be reduced to the screen of a tablet! From shopping for everyday groceries to buying a car, we resort to the online world for literally everything! So, the companies selling their products and services have to ensure that the user experience of their website is flawless if they want customers to be loyal to their brand in the long run. A company’s primary online presence is its website. The website is used to launch and sell products and provide customer service. Now, consider a situation where you want to buy a company’s product. The first thing you’ll do is visit their website. However, if it takes too long for the website to load, there is a high chance that you will change your mind and switch to another brand. This clearly depicts the need for peak website performance and the inclusion of our Website Performance Management Template.  Every company monitors and manages particular aspects of their website to ensure that it is optimized to the max. This is website performance management. Website performance management is analyzing and monitoring the website to make sure that it interacts seamlessly with users. Why is it important? Ensures that the site’s content does not take too long to load. Enhances customer experience. Reduces bounce rates and, in turn, increases customer retention and contributes to brand loyalty. Increases the number of visits and conversions to your website. Creates a good impression and improves brand perception. How does Google’s PageSpeed Insights help? PageSpeed Insights is a tool that analyses your website and highlights the issues causing the low speed and performance of your website. It performs this function for both the mobile and desktop versions of your website. With PageSpeed Insights, you can conduct an on-page performance audit of your website to gauge its speed and improve its SEO rank. Once you’ve perfected your performance management plan, executing and keeping track of everything is key to success. That’s where our Website Performance Management Template comes in.  With Stackby’s Website Performance Management Template, you can integrate your website performance data from PageSpeed Insights and keep track and update each detail from a single interface! Using Stackby’s Website Performance Management Template, you will be able to: Track the performance of your website without any hassle! Store a list of the websites whose performance you’re tracking and analyzing. Import performance analysis data from PageSpeed Insights. Record the total byte weight and input latency. Monitor the request count and transfer sizes. Keep track of the bootup time. Record and monitor the speed index. Update the records to get a real-time analysis of your website’s performance. Stackby’s state-of-the-art performance review template will make website performance management a walk in the park for your SEO & marketing team!