Centralize and Analyze Customer Insights with the Customer Research Tracker
Understanding your customers is the foundation of successful product development, marketing, and sales strategies. Whether you’re building personas, analyzing survey data, or mapping pain points, a structured and centralized research process is essential. The Customer Research Tracker Template in Stackby offers a comprehensive solution for organizing, managing, and acting on customer insights — all in one collaborative workspace.
Designed for product managers, marketers, researchers, and customer success teams, this template brings structure to customer discovery efforts and helps turn feedback into actionable insights that drive better decisions.
This tracker is thoughtfully structured to support both qualitative and quantitative research. Teams can log individual interviews, document customer pain points, organize feature requests, and categorize feedback by persona, sentiment, or product area. By capturing everything from key quotes to detailed summaries, teams gain a clearer understanding of customer needs and behaviors.
Traditional customer research processes often live in a mix of docs, spreadsheets, and emails — making it hard to spot patterns, track follow-ups, or share findings efficiently. The Customer Research Tracker Template on Stackby provides a flexible, no-code environment to bring everything together.
Unlike static spreadsheets, Stackby’s platform lets you:
Whether you're collecting data from 10 customers or 10,000, this template scales with you.
Turn raw feedback into customer-driven strategies with the Customer Research Tracker Template in Stackby. It’s the ultimate workspace for centralizing insights, spotting trends, and making informed decisions faster.
Use this free template to give your team a shared source of truth, build empathy for users, and consistently deliver value that resonates with your audience.
Let me know if you'd like this adapted further for another use case or audience.