Do you know what is the key to a great social media marketing strategy? It is how you plan and organize it. No matter how well you know your audience, gauge your competition, or create compelling content, if you have not planned your tasks, all your efforts are in vain.
Here is a Social Media Calendar Template that will help you align your social media tasks and track how your social media posts are performing.
A social media calendar is an overview of your upcoming social media posts. Some common elements of a social media calendar are:
A social media calendar is a time-saving option. It helps you visualize the big picture and manage all your social media channels in one place. You can plan ahead and avoid multitasking. You can keep track of all the upcoming relevant moments and plan your posts accordingly. Last, but not least, you can create high-quality content every time and find out what’s working for you and what’s not. Our social media calendar template is designed to help you leverage all these benefits. If you are just beginning with creating a social media presence, you can also try our Social Media Planning and Design Template.
Before you switch to using our pre-built social media calendar template, we want to share a few tips on how you can create a social media calendar.
1. Measure your current social media efforts
Start with setting up clear goals for your social media channels. Make sure you understand your audience, their demographics, and personas. Track your most successful posts and social media tactics.
2. Select your social media channels
Which social media channels do you want to monitor? Review the best marketing strategies associated with each channel.
3. Decide what data you need to track
Here are a few examples: post title, graphics, type of post, concept, channels, publish date, number likes, impressions, engagements, spendings, etc.
4. Create a workflow
You must decide a few things like how often you want to post on each channel, the best time to post on each channel, team members responsible for posts, the process of brainstorming new content, and so on.
5. Collaborate with your team
Once you have planned what you need to do and how it is time to bring all your team members to one platform. Stackby’s social media calendar template makes connecting and collaboration much easier.
Stackby also provides security and permissions features that will help you keep your data safe and secure and ensure that only authorized people can access it.
A social media calendar is generally used by social media managers and teams. However, Stackby’s social media calendar template can be used by:
Our social media calendar template is designed to simplify the whole process of social media management. It helps you streamline your workflow in the following ways:
You can also use our YouTube Channel Analytics, Facebook Posts Tracker, Twitter Posts Tracker and LinkedIn Page Follower Tracker templates to manage your social media channels individually.